Beer in Nigeria

Beer in Nigeria

  • September 2020 •
  • 36 pages •
  • Report ID: 173891 •
  • Format: PDF
Beer is by far the most popular alcoholic drink in Nigeria and maintained total volume growth throughout the review period in spite of the tough economic situation in the country through much of the period. However, the improving economy led to an increase in consumer confidence in 2019, which encouraged many Nigerians to purchase more beer in both the on- and off-trade channels.

Beer in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage:
Dark Beer, Lager, Non/Low Alcohol Beer, Stout.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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