Spreads performed well in 2017, posting current retail value growth of 4% as a result of increased interest in more natural, healthier products, which encouraged existing manufacturers to refresh their portfolios and attracted new players to the market, thus further boosting sales. Polish citizens are increasingly interested in products containing more natural ingredients, with larger fruit content in the case of jams, higher chocolate content in the case of chocolate spreads, and more nuts and...
Euromonitor International’s Spreads in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Chocolate Spreads, Honey, Jams and Preserves, Nut and Seed Based Spreads, Yeast-based Spreads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Spreads market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Our reports have been used by over 10K customers, including:
275 pages •
By Euromonitor International
• Nov 2017
Packaged food saw current value growth of 2% in 2017. Demand for packaged, convenient and easy to transport goods was growing, on par with the improving economic situation in Poland, with the country’s GDP growing by 3%. This allowed for higher spending on higher-quality products, with improved packaging or formulas, resulting in a 1% increase...