Toys and games continued to register high current retail value growth in 2016 although the rate of growth slowed compared with that of the previous year. This was due largely to lower prices in the highly competitive traditional toys and games category. Further, key manufacturers’ lower prices for video hardware products also contributed to the slower current retail value growth in toys and games. While the majority of categories experienced steady but moderate growth, AR/VR headsets and video g...
Euromonitor International’s Toys and Games in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Traditional Toys and Games, Video Games.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Toys and Games market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Our reports have been used by over 10K customers, including:
22 pages •
By Euromonitor International
• Jun 2017
Improved disposable incomes thanks to a higher level of unemployment encouraged parents and relatives to buy more expensive toys. Euromonitor International’s Traditional Toys and Games in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016,...