Overall, toys and games recorded slower retail value growth in 2016 than in 2015, due to poor economic conditions and weaker licensed content within traditional toys and games. Moreover, the supply constraints of the upgraded PlayStation 4 consoles (PlayStation 4 Pro) limited both retail volume and value sales growth in video games hardware in 2016.
Euromonitor International’s Toys and Games in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Traditional Toys and Games, Video Games.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Toys and Games market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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22 pages •
By Euromonitor International
• Jun 2017
Board games have made a comeback in Singapore. As a result, games and puzzles posted a 15% increase in current value sales in 2016. With so much digital content around, consumers looked for a “digital detox”, which benefited board games. However, not all board games were favoured by consumers. The board games that garnered traction were offered...