Mastermind Tobacco (K) Ltd’s strategy is to grow the share of its flagship brand, Supermatch, and increase its presence among mid-price and economy brand consumers.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Tobacco market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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British American Tobacco Kenya’s strategy is to increase the development and growth of premium brands. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through...
Dannemann Cigarrenfabrik GmbH will continue to focus on cigars, where it commands a strong position. Cigar smoking is a niche area in Kenya and the company will therefore continue to target hotels and supermarkets in tourist areas to widen its distribution and increase its share. Euromonitor International Local Company Profiles are...