Roll credits: The rising popularity of streaming services will likely fuel the industry’s decline
DVD, Game & Video Rental in the US The DVD, Game and Video Rental industry is expected to contract at a staggering rate over the five years to 2019. The convenience and instant access of Video on Demand (VOD) and the dominance of streaming services have decimated demand for brick-and-mortar services and forced former major players, including former industry giant Blockbuster, into bankruptcy. Furthermore, streaming services benefit from lower operating costs and are able to competitively price their products, driving brick-and-mortar operators to lower rental prices and limit their returns. As a result, industry operators are contending with a permanent diminution in the value of their services and revenue is anticipated to fall precipitously. As streaming applications and downloaded media continue to dominate the home entertainment marketplace, IBISWorld forecasts industry revenue to continue falling over the next five years, with the number of enterprises and employees following suit.
Industry operators rent videos and discs containing movies, shows or games. The industry does not include on-demand and internet-streamed rentals.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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