Fielmann AG in Eyewear (Germany)

Fielmann AG in Eyewear (Germany)

  • June 2017
  • 3 pages
  • Euromonitor International
Report ID: 2007822
Fielmann AG is the leading company in eyewear and the largest optical goods store chain in Germany. The company intends to continue its current strategy of continuous growth in terms of volume and value through expanding its business within Germany and Europe-wide. Fielmann focuses especially on strong customer service, a broad range of products and low prices which the company achieves through producing in large numbers which reduces the average unit price.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Contact Lenses and Solutions, Spectacles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eyewear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International
June 2017


Strategic Direction
Key Facts
Summary 1 Fielmann AG: Key Facts
Summary 2 Fielmann AG: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Fielmann AG: Private Label Portfolio
Competitive Positioning
Summary 4 Fielmann AG: Competitive Position 2016

Country=Germany Date=201706 Topic=CompanyProfile Publisher=EuromonitorInternational Price=1000