Micronutrient Market by Type (Zinc, Manganese, Boron, Copper, Molybdenum, Iron), Form (Chelated & Non Chelated), Application Mode (Soil, Foliar, Fertigation), Crop Type & Geography...

Micronutrient Market by Type (Zinc, Manganese, Boron, Copper, Molybdenum, Iron), Form (Chelated & Non Chelated), Application Mode (Soil, Foliar, Fertigation), Crop Type & Geography - Global Trends and Forecast to 2018

The essential elements needed by plants are known as micronutrients; they are required in trace amounts. Although they are in small quantity, they are as important as macronutrients. Micronutrients include copper (Cu), boron (B), manganese (Mn), chlorine (Cl), iron (Fe), molybdenum (Mo), and zinc (Zn). They have acquired a lot of attention in the agriculture in recent years. Now it is possible to give plants added micronutrients by using foliar sprays and supplements designed for better plant health. If the supply of one or more of these elements is inadequate, yields will be reduced and the quality of crop products will be affected.

For micronutrients to be essential for plants, they need to satisfy three criteria: (1) the plant cannot grow and reproduce normally without the element, (2) its action must be specific and unable to be replaced by any other micronutrient, and (3) its action must be direct. The agriculture micronutrients market has gained worldwide importance in the recent past due to its effectiveness in terms of quality and productivity of crops. Zinc deficiency is the most abundant micronutrient problem throughout the world which is affecting many crops, including the staples namely, rice, corn, and wheat. Boron deficiency is the second-most widespread micronutrient problem. Copper deficiency is important in some parts of the world, such as Europe and Australia. Iron deficiency is important in some regions, especially those in with Mediterranean climate and calcareous soils. The deficiency in micronutrients content results in stunted growth, withering of buds, yellowing of leaves, etc.

This research classifies the global agriculture micronutrients market on the basis of types, application modes, forms, crop types, and geography. Soil, foliar, and fertigation are the three application modes of agriculture micronutrients. Soil application has the largest share in the global agriculture micronutrients market. The micronutrients can be applied in chelated or non-chelated form. Non-chelated micronutrients form has dominated the global market compared to the chelated micronutrients.

The North American agriculture micronutrients market is anticipated to show potential growth in the next five years. The largest global agriculture micronutrients market is for zinc. The market is anticipated to flourish in the next five years. With the huge market potential and growth, the market is likely to witness a significant change in the industry.

The report provides complete analysis of the world’s leading players in the agriculture micronutrients industry, with a clear insight and commentary on the developments and trends. Major demand in the agriculture micronutrients market is anticipated to come from countries like China, U.S., Canada, Indonesia, Poland, Italy, Brazil, India, etc. The report provides complete exploration on the existing segment of the industry and the competitive approaches adopted by the major players in the agriculture micronutrients industry.
1 INTRODUCTION 21

1.1 OBJECTIVES 21
1.2 ANALYST INSIGHTS 22
1.3 REPORT DESCRIPTION 23
1.4 MARKET SEGMENTS & MARKET ASPECTS COVERED 25
1.5 STAKEHOLDERS 26
1.6 REPORT ASSUMPTIONS 26
1.6.1 PERIODIZATION CONSIDERED 27
1.7 RESEARCH METHODOLOGY 28
1.7.1 MARKET SIZE ESTIMATION 30
1.7.2 MARKET BREAKDOWN & DATA TRIANGULATION 32
1.7.3 KEY DATA TAKEN FROM SECONDARY SOURCES 34
1.7.4 KEY DATA TAKEN FROM PRIMARY SOURCES 35

2 EXECUTIVE SUMMARY 36

3 MARKET OVERVIEW 38

3.1 DEFINITION OF MICRONUTRIENTS 38
3.2 EVOLUTION 40
3.3 MARKET STATISTICS 42
3.3.1 AGRICULTURAL MICRONUTRIENTS MARKET SHARE ANALYSIS BY COMPANY, 2013 42
3.4 RELATED MARKETS 43
3.4.1 NITROGENOUS (N) FERTILIZERS 43
3.4.2 PHOSPHATIC FERTILIZERS 43
3.4.3 POTASH FERTILIZERS 44
3.5 COMPLEMENTARY MARKETS 45
3.5.1 ORGANIC FERTILIZERS MARKET 45

4 INDUSTRY ANALYSIS 46

4.1 INTRODUCTION 46
4.2 SUPPLY CHAIN ANALYSIS OF AGRICULTURAL MICRONUTRIENTS MARKET 47
4.3 CORE INDUSTRY SEGMENTS 48
4.3.1 MICRONUTRIENTS MANUFACTURERS 48

5 MARKET ANALYSIS 49

5.1 INTRODUCTION 50
5.2 BURNING ISSUE 51
5.2.1 REGISTRATION OF MICRONUTRIENT PRODUCTS 51
5.2.2 PERCEIVED HIGH COST OF MICRONUTRIENTS 52
5.3 WINNING IMPERATIVES 52
5.3.1 NEW PRODUCT DEVELOPMENT 52
5.3.2 EDUCATING & ENCOURAGING FARMERS TO USE MICRONUTRIENTS 56
5.4 MARKET DYNAMICS 57
5.4.1 DRIVERS 58
5.4.1.1 Increasing Micronutrient Deficiency 58
5.4.1.2 Shrinkage In Agricultural Land Area 59
5.4.1.3 Effectiveness On Crop Yield &Productivity 59
5.4.1.4 Macronutrient Antagonism 60
5.4.2 RESTRAINTS 61
5.4.2.1 Lack Of Awareness Amongst Farmers 61
5.4.2.2 Critical Application Doses 61
5.4.3 OPPORTUNITIES 63
5.4.3.1 Technological Development 63
5.4.3.2 Increase In Contract Farming 63
5.5 PORTER'S FIVE FORCES ANALYSIS 64
5.5.1 DEGREE OF COMPETITION 65
5.5.2 BARGAINING POWER OF SUPPLIERS 65
5.5.3 BARGAINING POWER OF BUYERS 66
5.5.4 THREAT OF NEW ENTRANTS 66
5.5.5 THREAT OF SUBSTITUTES 67

6 PREMIUM INSIGHTS 68

6.1 MOLYBDENUM: DOMINATING THE MICRONUTRIENTS MARKET 68
6.2 ASIA-PACIFIC: DOMINATING THE MARKET BY GEOGRAPHY 69
6.3 CEREALS: FASTEST GROWING AGRICULTURAL MICRONUTRIENTS MARKET 70
6.4 ASIA-PACIFIC: LEADING AGRICULTURAL MICRONUTRIENTS MARKET 71
6.5 ROW: EMERGING AGRICULTURAL MICRONUTRIENTS MARKET 72
6.6 OILSEEDS&PULSES: UPCOMING MARKET 73
6.7 MOLYBDENUM: A KEY MICRONUTRIENT 74
6.8 SOIL APPLICATION: THE MAJOR FORM OF APPLICATION 75

7 AGRICULTURAL MICRONUTRIENTS MARKET, BY APPLICATION MODE 76

7.1 INTRODUCTION 77
7.1.1 MICRONUTRIENTS: AS IMPORTANT AS MACRONUTRIENTS 77
7.1.2 SOIL (DIRECT): THE MOST COMMONLY USED METHOD 77
7.1.3 NUTRITION APPLICATION MATRIX 78
7.1.4 FERTIGATION: GRADUALLY GROWING APPLICATION MODE 79
7.1.5 OTHER MODES OF APPLICATION 79
7.1.6 LIMITATIONS OF SOIL 82
7.1.6.1 Soil Application: Commonly Used in Asia-Pacific 82
7.2 FOLIAR APPLICATION 84
7.2.1 MORE UNIFORM RESULTS THAN SOIL APPLICATION METHOD 84
7.2.1.1 Asia-Pacific: Largest Market for Foliar Application 84
7.3 FERTIGATION 87
7.3.1 A RECENT TECHNIQUE IN AGRICULTURAL MICRONUTRIENTS MARKET 87
7.3.2 CROP & SOIL TYPES USING FERTIGATION 88
7.3.2.1 North America: Anticipated to Show Significant Growth in Fertigation Application 88
7.4 OTHERS 90
7.4.1 SEED TREATMENT 90
7.4.2 HYDROPONICS 90

8 AGRICULTURAL MICRONUTRIENTS MARKET, BY CROP TYPE 93

8.1 INTRODUCTION 94
8.1.1 REQUIREMENT OF AGRICULTURAL MICRONUTRIENTS, BY CROP TYPE 95
8.1.2 UPTAKE OF SECONDARY NUTRIENTS & MICRONUTRIENTS BY CROPS 96
8.1.2.1 Zinc: High Deficiency in Cereals 97
8.2 CEREALS 100
8.2.1 GLOBAL AREA UNDER AGRICULTURE 100
8.2.1.1 North American Micronutrients Consumption of Cereals Growing Significantly 101
8.3 OILSEEDS & PULSES 103
8.3.1 AREA UNDER OILSEEDS & PULSES 103
8.3.1.1 Deficiency Affects Yield and Quality of Agriculture Produce 103
8.3.1.2 RoW is Projected to Show Second-highest Growth in Micronutrient Consumption in Oilseeds & Pulses 104
8.4 FRUITS & VEGETABLES 106
8.4.1 CROPS UNDER FRUITS & VEGETABLES 106
8.4.2 FUNCTIONS OF MICRONUTRIENTS IN GROWTH OF LEAVES 107
8.4.2.1 North America: Second-largest Consumer of Micronutrients for Fruits & Vegetables 108
8.5 OTHERS 110
8.5.1 FLORICULTURE MORE PREVALENT IN EUROPE 110
8.5.2 MICRONUTRIENTS REQUIREMENT IN PASTURES 110

9 AGRICULTURAL MICRONUTRIENTS MARKET, BY GEOGRAPHY 113

9.1 INTRODUCTION 114
9.2 NORTH AMERICA 119
9.2.1 NORTH AMERICA: MARKET ESTIMATES, BY COUNTRY 119
9.2.2 U.S. 121
9.2.3 CANADA 124
9.2.4 MEXICO 126
9.3 EUROPE 129
9.3.1 U.K. 132
9.3.2 SPAIN 135
9.3.3 ITALY 138
9.3.4 GERMANY 141
9.3.5 FRANCE 144
9.3.6 POLAND 147
9.4 ASIA-PACIFIC 150
9.4.1 CHINA 153
9.4.2 INDIA 156
9.4.3 AUSTRALIA 159
9.4.4 NEW ZEALAND 162
9.5 ROW 165
9.5.1 BRAZIL 167
9.5.2 ARGENTINA 170
9.5.3 SOUTH AFRICA 173

10 AGRICULTURAL MICRONUTRIENTS MARKET, BY TYPE 176

10.1 INTRODUCTION 177
10.1.1 ESSENTIAL MICRONUTRIENTS 177
10.1.2 MOLYBDENUM: LARGEST VALUE MARKET 177
10.1.3 ZINC: VITAL COMPONENT 177
10.2 ZINC 180
10.2.1 FUNCTIONS OF ZINC IN CROP GROWTH 180
10.2.1.1 North America: Fastest growing market for zinc 181
10.2.1.2 Asia-Pacific: Biggest Consumer Of Zinc 182
10.3 COPPER 183
10.3.1 FUNCTIONS OF COPPER IN PLANT GROWTH 183
10.3.1.1 Asia-Pacific: Contributes 37% to global micronutrients market in value 184
10.3.1.2 Europe: Second Largest Market for Copper 185
10.4 IRON 186
10.4.1 FUNCTIONS OF IRON IN CROP GROWTH 186
10.4.1.1 North America: Fastest Growing Market by Value and Volume 187
10.5 MANGANESE 189
10.5.1 FUNCTIONS OF MANGANESE IN PLANT GROWTH 189
10.6 BORON 192
10.6.1 BORON REQUIREMENT BY MAJOR CROPS 192
10.6.2 BORON DEFICIENCY IN MAJOR CROPS 193
10.6.3 FUNCTIONS OF BORON IN PLANT GROWTH 194
10.6.3.1 Boron Consumption Projected to Grow in the North American Region 194
10.7 MOLYBDENUM 196
10.7.1 FUNCTIONS OF MOLYBDENUM IN PLANT GROWTH 196
10.7.1.1 Asia-Pacific: Largest Molybdenum Market 196
10.8 OTHERS 198
10.8.1 CHLORINE 198
10.8.1.1 Functions of Chlorine in Plant Growth 198

11 AGRICULTURAL MICRONUTRIENTS MARKET, BY FORM 201

11.1 INTRODUCTION 202
11.1.1.1 Sulfate Salts of Micronutrients 203
11.1.1.1.1 Comparison of chelated and non-chelated micronutrients 204
11.1.1.2 Chelated Micronutrients Contribute 18% (Value) to Global Micronutrients Market 205
11.2 CHELATED 207
11.2.1 CHELATES: BEST RESULTS IN ALKALINE SOIL 207
11.2.2 TYPES OF ORGANIC MATERIAL 207
11.2.2.1 Manganese Chelates: Fastest Growing Form of Micronutrients 208
11.2.2.2 Iron Chelates Capture 51% of Total Chelated Micronutrients Market Volume 209
11.3 NON-CHELATED MICRONUTRIENTS 210
11.3.1 SULFATE SALTS 210
11.3.2 OXIDES 210
11.4 NORTH AMERICA 211
11.4.1 COMPETITIVE MICRONUTRIENTS MARKET 211
11.4.2 U.S.: CHANGING TREND IN MICRONUTRIENTS USAGE 211
11.4.3 CHELATED MICRONUTRIENTS: FASTEST GROWING MARKET, IN TERMS OF VALUE& VOLUME 213
11.5 EUROPE 215
11.5.1 DIVERSE LAND 215
11.5.2 INCREASING AWARENESS ABOUTMICRONUTRIENT USAGE 215
11.5.3 CHELATED MICRONUTRIENTS: FASTEST & LARGEST MARKET IN EUROPE 216
11.6 ASIA-PACIFIC 218
11.6.1 LEADING GEOGRAPHY IN MICRONUTRIENTS CONSUMPTION 218
11.6.2 NON-CHELATED MICRONUTRIENTS: HIGHLY CONSUMED 218
11.6.2.1 Non-chelated Micronutrients Contribute 5% to Asia-PacificMicronutrients Market 219
11.6.2.2 Chelated Micronutrients Market Showing Significant Growth 220
11.7 ROW 221
11.7.1 VARIOUS CONDITIONS IN ROW 221
11.7.2 LIMITED USE OF MICRONUTRIENTS IN SOME STATES OF SOUTH AFRICA& SOUTH AMERICA 221

12 COMPETITIVE LANDSCAPE 224

12.1 INTRODUCTION 225
12.2 ACQUISITIONS & AGREEMENTS: MOST PREFERRED STRATEGIC APPROACH 225
12.3 MAXIMUM DEVELOPMENTS IN 2013 227
12.4 AKZO NOBEL N.V.: MOST ACTIVE COMPANY 228

13 COMPANY PROFILES 235 (Company at a Glance, Recent Financials, Products & Services, Strategies & Insights, & Recent Developments)*

13.1 AGRIUM INC. 235
13.2 AKZONOBEL N.V. 240
13.3 AURIGA INDUSTRIES A/S 245
13.4 BASF SE 248
13.5 COROMANDEL INTERNATIONAL LTD. 252
13.6 HAIFA CHEMICALS LTD. 255
13.7 SAPEC SA 260
13.8 THE MOSAIC COMPANY 263
13.9 VALAGRO 265
13.10 YARA INTERNATIONAL ASA 269
*Details on company at a glance, recent financials, products & services, strategies & insights, & recent developments might not be captured in case of unlisted companies.

LIST OF TABLES

TABLE 1 AGRICULTURAL MICRONUTRIENTS PRODUCTS MARKET ESTIMATION 32
TABLE 2 AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
2012-2019, ($MILLION) & ('000 MT) 36
TABLE 3 EVOLUTION OF MICRONUTRIENTS 41
TABLE 4 LIST OF COMPANIES &THEIR PRODUCTS 53
TABLE 5 FUNCTIONS OF MICRONUTRIENTS IN CROPGROWTH 58
TABLE 6 RELATIVE RESPONSIVENESS OF SELECTED CROPS TO MICRONUTRIENTS 60
TABLE 7 CRITICAL & MARGINAL LEVELS OF MICRONUTRIENTS APPLICATION 62
TABLE 8 NUTRITION APPLICATION MATRIX 78
TABLE 9 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY APPLICATION MODE, 2012-2019 ($MILLION) 80
TABLE 10 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY APPLICATION MODE, 2012-2019 ('000 MT) 81
TABLE 11 SOIL APPLICATION: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ($MILLION) 82
TABLE 12 SOIL APPLICATION: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ('000 MT) 83
TABLE 13 FOLIAR APPLICATION: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ($MILLION) 85
TABLE 14 FOLIAR APPLICATION: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ('000 MT) 86
TABLE 15 FERTIGATION: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 88
TABLE 16 FERTIGATION: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2018 ('000 MT) 89
TABLE 17 OTHERS: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 91
TABLE 18 OTHERS: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ('000 MT) 92
TABLE 19 MICRONUTRIENT & SECONDARY NUTRIENT UPTAKE BY CROPS 96
TABLE 20 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY CROP TYPE,
2012-2019 ($MILLION) 98
TABLE 21 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY CROP TYPE,
2012-2019 ('000 MT) 99
TABLE 22 CEREALS: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 101
TABLE 23 CEREALS: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ('000 MT) 102
TABLE 24 OILSEEDS & PULSES: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ($MILLION) 104
TABLE 25 OILSEEDS & PULSES: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ('000 MT) 105
TABLE 26 FRUITS & VEGETABLES: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ($MILLION) 108
TABLE 27 FRUITS &VEGETABLES: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ('000 MT) 109
TABLE 28 OTHERS: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 111
TABLE 29 OTHERS: AGRICULTURE MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ('000 MT) 112
TABLE 30 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ($MILLION) 117
TABLE 31 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 (‘000 MT) 118
TABLE 32 NORTH AMERICA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY COUNTRY, 2012-2019 ($MILLION) 119
TABLE 33 NORTH AMERICA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY COUNTRY, 2012-2019 ('000 MT) 120
TABLE 34 U.S.: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE,
2012-2019 ($MILLION) 122
TABLE 35 U.S.: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE,
2012-2019 ('000 MT) 123
TABLE 36 CANADA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 124
TABLE 37 CANADA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 125
TABLE 38 MEXICO: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 127
TABLE 39 MEXICO: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 128
TABLE 40 EUROPE: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY COUNTRY, 2012-2019 ($MILLION) 130
TABLE 41 EUROPE: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY COUNTRIY, 2012-2019 ('000 MT) 131
TABLE 42 U.K.: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE,
2012-2019 ($MILLION) 133
TABLE 43 U.K: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE ,
2012-2019 ('000 MT) 134
TABLE 44 SPAIN: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 136
TABLE 45 SPAIN: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 137
TABLE 46 ITALY: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 139
TABLE 47 ITALY: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 140
TABLE 48 GERMANY: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 142
TABLE 49 GERMANY: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 143
TABLE 50 France: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 145
TABLE 51 France: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 146
TABLE 52 POLAND: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 148
TABLE 53 POLAND: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 149
TABLE 54 ASIA-PACIFIC: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY COUNTRIES, 2012-2019 ($MILLION) 151
TABLE 55 ASIA-PACIFIC: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY COUNTRY, 2012-2019 ('000 MT) 152
TABLE 56 CHINA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 154
TABLE 57 CHINA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 155
TABLE 58 INDIA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 157
TABLE 59 INDIA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 158
TABLE 60 AUSTRALIA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 160
TABLE 61 AUSTRALIA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 161
TABLE 62 NEW ZEALAND: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY TYPE, 2012-2019 ($MILLION) 163
TABLE 63 NEW ZEALAND: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY TYPE, 2012-2019 ('000 MT) 164
TABLE 64 ROW: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY COUNTRY, 2012-2019 ($MILLION) 165
TABLE 65 ROW: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY COUNTRY, 2012-2019 ('000 MT) 166
TABLE 66 BRAZIL: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ($MILLION) 168
TABLE 67 BRAZIL: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE, 2012-2019 ('000 MT) 169
TABLE 68 ARGENTINA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY TYPE, 2012-2019 ($MILLION) 171
TABLE 69 ARGENTINA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY TYPE, 2012-2019 ('000 MT) 172
TABLE 70 SOUTH AFRICA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY TYPE, 2012-2019 ($MILLION) 174
TABLE 71 SOUTH AFRICA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY TYPE, 2012-2019 ('000 MT) 175
TABLE 72 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE,
2012-2019 ($MILLION) 178
TABLE 73 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY TYPE,
2012-2019 ('000 MT) 179
TABLE 74 ZINC: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019, ($MILLION) 181
TABLE 75 ZINC: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019, ('000 MT) 182
TABLE 76 COPPER: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 184
TABLE 77 COPPER: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ('000 MT) 185
TABLE 78 IRON: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 187
TABLE 79 IRON: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ('000 MT) 188
TABLE 80 MANGANESE: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 190
TABLE 81 MANGANESE: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ('000 MT) 191
TABLE 82 BORON REQUIREMENT BY MAJOR CROPS 192
TABLE 83 BORON DEFICIENCY SYMPTOMS OBSERVED IN MAJOR CROPS 193
TABLE 84 BORON: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 194
TABLE 85 BORON: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ('000 MT) 195
TABLE 86 MOLYBDENUM: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 196
TABLE 87 MOLYBDENUM: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ('000 MT) 197
TABLE 88 OTHERS: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ($MILLION) 199
TABLE 89 OTHERS: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY GEOGRAPHY, 2012-2019 ('000 MT) 200
TABLE 90 MICRONUTRIENTS, BY FORM, SOLUBILITY, & CONTENT 202
TABLE 91 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY FORM,
2012-2019 ($MILLION) 205
TABLE 92 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY FORM,
2012-2019 ('000 MT) 206
TABLE 93 CHELATED MICRONUTRIENTS MARKET SIZE,BY TYPE,
2012-2019($MILLION) 208
TABLE 94 CHELATED MICRONUTRIENTS MARKET SIZE,BY TYPE,
2012-2019 ('000 MT) 209
TABLE 95 NORTH AMERICA: AGRICULTURAL MICRONUTRIENTSMARKETSIZE,
BY FORM, 2012-2019($MILLION) 213
TABLE 96 NORTH AMERICA: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY FORM, 2012-2019('000 MT) 214
TABLE 97 EUROPE: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,BY FORM, 2012-2019($MILLION) 216
TABLE 98 EUROPE: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY FORM, 2012-2019('000 MT) 217
TABLE 99 ASIA-PACIFIC: AGRICULTURAL MICRONUTRIENTSMARKET SIZE,
BY FORM, 2012-2019($MILLION) 219
TABLE 100 ASIA-PACIFIC: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,
BY FORM, 2012-2019('000 MT) 220
TABLE 101 ROW: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY FORM, 2012-2019($MILLION) 222
TABLE 102 ROW: AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY FORM, 2012-2019('000 MT) 223
TABLE 103 ACQUISITONS, 2010-2014 228
TABLE 104 AGREEMENTS, 2010-2014 230
TABLE 105 EXPANSIONS, 2010-2014 232
TABLE 106 NEW PRODUCT LAUNCHES, 2010-2014 233
TABLE 107 INVESTMENTS & DIVESTMENTS, 2010-2014 234
TABLE 108 AGRIUM INC.: PRODUCTS & THEIR DESCRIPTION 236
TABLE 109 AKZONOBEL N.V.: PRODUCTS & THEIR DESCRIPTION 241
TABLE 110 AURIGA INDUSTRIES A/S: PRODUCTS & THEIR DESCRIPTION 246
TABLE 111 BASF SE: PRODUCTS & THEIR DESCRIPTION 249
TABLE 112 COROMANDEL: PRODUCTS & THEIR DESCRIPTION 253
TABLE 113 HAIFA: PRODUCTS & THEIR DESCRIPTION 256
TABLE 114 SAPEC: PRODUCTS & THEIR DESCRIPTION 261
TABLE 115 THE MOSAIC COMPANY: PRODUCTS & THEIR DESCRIPTION 264
TABLE 116 VALAGRO: PRODUCTS & THEIR DESCRIPTION 266
TABLE 117 YARA INTERNATIONAL ASA: PRODUCTS & THEIR DESCRIPTION 270

LIST OF FIGURES

FIGURE 1 AGRICULTURE MICRONUTRIENTS MARKET SEGMENTATION 25
FIGURE 2 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, 2013 ('000 MT) 37
FIGURE 3 MICRONUTRIENTREQUIREMENT,BY CROP GROWTH STAGE 39
FIGURE 4 TIMELINE OF MICRONUTRIENTS 40
FIGURE 5 AGRICULTURAL MICRONUTRIENTS: MARKET SHARE ANALYSIS,
BY COMPANY, 2013 42
FIGURE 6 SUPPLY CHAIN ANALYSIS OF MICRONUTRIENTS MARKET 47
FIGURE 7 MICRONUTRIENTS MARKET ABSTRACT 50
FIGURE 8 AGRICULTURAL MICRONUTRIENTS MARKET 51
FIGURE 9 PROJECT ‘REACH' BY AKZONOBEL (THE NETHERLANDS) 56
FIGURE 10 IMPACT ANALYSIS OF MICRONUTRIENTS MARKET 57
FIGURE 11 PORTER'S FIVE FORCES ANALYSIS 64
FIGURE 12 AGRICULTURAL MICRONUTRIENTS MARKET, BY TYPE ($MILLION) 68
FIGURE 13 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 ($MILLION) 69
FIGURE 14 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY CROP TYPE,
2012-2019 ($MILLION) 70
FIGURE 15 AGRICULTURAL MICRONUTRIENTS MARKET SIZE, BY GEOGRAPHY, 2012-2019 (KT) 71
FIGURE 16 AGRICULTURAL MICRONUTRIENTS MARKET (VALUE) SHARE,
BY GEOGRAPHY, 2013 72
FIGURE 17 AGRICULTURAL MICRONUTRIENTS MARKET SHARE (VALUE), BY CROP TYPE, 2013 73
FIGURE 18 AGRICULTURAL MICRONUTRIENTS MARKET SHARE (VALUE), BY TYPE, 2013 74
FIGURE 19 AGRICULTURAL MICRONUTRIENTSMARKET SHARE (VALUE), BY MODE OF APPLICATION 75
FIGURE 20 REQUIREMENT OF AGRICULTURAL MICRONUTRIENTS, BY CROP TYPE 95
FIGURE 21 GLOBAL AREA UNDER AGRICULTURAL CROPS, 2011 100
FIGURE 22 MICRONUTRIENTS & SYMPTOMS OF THEIR DEFICIENCY 107
FIGURE 23 REGIONAL MARKET LIFE CYCLE FOR AGRICULTURAL MICRONUTRIENTS 116
FIGURE 24 AGRICULTURAL MICRONUTRIENTS DEFICIENCY IN INDIA 156
FIGURE 25 ADVANTAGES OF CHELATED MICRONUTRIENTS&DISADVANTAGES OFNON-CHELATED MICRONUTRIENTS 204
FIGURE 26 U.S.: AGRICULTURAL MICRONUTRIENTS MARKET SIZE,BY TYPE,
2014 ('000 MT) 212
FIGURE 27 AGRICULTURAL MICRONUTRIENTS MARKET: DEVELOPMENTS SHARE, BY GROWTH STRATEGY, 2010-2014 226
FIGURE 28 ANNUAL AGRICULTURAL MICRONUTRIENTS MARKET DEVELOPMENTS, 2009-2014 227
FIGURE 29 AKZONOBEL N.V.: SWOT ANALYSIS 244
FIGURE 30 BASF: SWOT ANALYSIS 251
FIGURE 31 HAIFA: SWOT ANALYSIS 259
FIGURE 32 VALAGRO: SWOT ANALYSIS 268
FIGURE 33 YARA INTERNATIONAL ASA: SWOT ANALYSIS 272
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