Thailand B2C E-Commerce Market 2019

Thailand B2C E-Commerce Market 2019

  • July 2019 •
  • 53 pages •
  • Report ID: 2192005 •
  • Format: PDF
Online retail sales in Thailand projected to continue strong growth

Internet connection increase and social media shopping result in more online shoppers

Thailand’s constant rate of growth of internet connectivity and the growing comfort of connected individuals in making purchases online have made the country the second largest B2C E-Commerce market in the Southeast Asia region, after Indonesia. The trends of mobile and social shopping combine to a degree that forecasts cited in the report reflect an annual grow rate of online retail sales above 20% through 2025.

Thai online shoppers buy from regional merchants as well as global providers

The top two online shopping sites in Thailand, have their home base in regional neighbor Singapore. Lazada and Shopee are the most visited destinations from both fixed computers and mobile screens, according to the publication. Thailand’s leading retail conglomerate, Central group, is partnering with China’s JD.com to provide locally flavored competition for the attention of the nation’s growing number of online shoppers.

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