Wound Care in Italy

Wound Care in Italy

  • February 2019 •
  • 17 pages •
  • Report ID: 2384678 •
  • Format: PDF
An increasingly polarised demand for either speciality or low-cost products continued to impact wound care in Italy. This trend resulted in modest current value growth in 2018, with sales being boosted by premium wound care with higher unit prices, but dragged down by economy products. As a result, private label products such as those offered by Coop and Esselunga, continued to gain further share, which enabled grocery retailers to maintain its share within distribution of wound care in 2018.

Wound Care in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage:
First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wound Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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