Masafi Mineral Water Co is expected to strengthen its position within health and wellness beverages in the UAE. Product innovation will help drive the company to increase its value share thanks to higher brand recognition and loyalty among consumers. In addition, its solid distribution network is expected to enable the company to further develop its presence within NH soft drinks. Constant marketing campaigns are expected to contribute to the company’s performance in value terms in the UAE.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product Coverage:
Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.
Data Coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.
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