Wipes in Nigeria

Wipes in Nigeria

  • April 2017
  • 21 pages
  • Euromonitor International
Report ID: 258828
Wipes in Nigeria saw growing demand in 2016 as a greater number of parents who increasingly use nappies/ diapers are becoming more enlightened about the benefits of better hygiene for their children. This, and convenience, is driving the use of baby wipes instead of napkins and handkerchiefs, which are less hygienic if not washed regularly. Other task-specific products such as intimate wipes and general purpose wipes have also performed well over the review period in line with growing incomes, s...

Euromonitor International’s Wipes in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

WIPES IN NIGERIA
Euromonitor International
April 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Wipes by Category: Value 2010-2015
Table 2 Retail Sales of Wipes by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Retail Wipes: % Value 2011-2015
Table 4 LBN Brand Shares of Retail Wipes: % Value 2012-2015
Table 5 Forecast Retail Sales of Wipes by Category: Value 2015-2020
Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2015-2020
Wemy Industries Ltd in Tissue and Hygiene (nigeria)
Strategic Direction
Summary 1 Wemy Industries Ltd: Key Facts
Competitive Positioning
Summary 2 Wemy Industries Ltd: Competitive Position 2016
Executive Summary
Tissue and Hygiene Products Performed Well Over Review Period
Local Currency Depreciation Caused High Unit Price Rises for Most Categories
Competitive Landscape Changing Amid Harsh Operating Environment
Store-based Retailing Remains Dominant Distribution Channel
Increasing Urbanisation Expected To Boost Demand Over Forecast Period
Key Trends and Developments
Economic Outlook Revised Downwards As Crude Oil Price Crashes
Urbanisation Growth Helps To Drive Tissue and Hygiene Performance
Growth of Baby Population of Women in Formal Employment
Market Indicators
Table 7 Birth Rates 2010-2015
Table 8 Infant Population 2010-2015
Table 9 Female Population by Age 2010-2015
Table 10 Total Population by Age 2010-2015
Table 11 Households 2010-2015
Table 12 Forecast Infant Population 2015-2020
Table 13 Forecast Female Population by Age 2015-2020
Table 14 Forecast Total Population by Age 2015-2020
Table 15 Forecast Households 2015-2020
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
Table 20 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
Table 21 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
Table 22 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
Summary 3 Research Sources












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Country=Nigeria Industry=PersonalHygiene ParentIndustry=PersonalCare Date=201704 Topic=MarketReport Publisher=EuromonitorInternational Price=1000