Oral Care in Denmark

Oral Care in Denmark

  • May 2017
  • 27 pages
  • Euromonitor International
Report ID: 295947
The ongoing health and wellness trend informed the increasing importance of oral care to many Danes, despite an already high level of oral hygiene. While most Danes already brush their teeth as part of their daily morning and evening grooming routines. Moreover, a growing number have added flossing and the use of mouth fresheners and mouthwashes/dental rinses to their regime. The health and wellness trend is also seeing a growing number of Danes switch to electric toothbrushes, as many view them...

Euromonitor International’s Oral Care in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

ORAL CARE IN DENMARK
Euromonitor International
May 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Oral Care by Category: Value 2011-2016
Table 2 Sales of Oral Care by Category: % Value Growth 2011-2016
Table 3 Sales of Toothbrushes by Category: Value 2011-2016
Table 4 Sales of Toothbrushes by Category: % Value Growth 2011-2016
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2012-2016
Table 6 NBO Company Shares of Oral Care: % Value 2012-2016
Table 7 LBN Brand Shares of Oral Care: % Value 2013-2016
Table 8 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2013-2016
Table 9 LBN Brand Shares of Toothpaste: % Value 2013-2016
Table 10 Forecast Sales of Oral Care by Category: Value 2016-2021
Table 11 Forecast Sales of Oral Care by Category: % Value Growth 2016-2021
Table 12 Forecast Sales of Toothbrushes by Category: Value 2016-2021
Table 13 Forecast Sales of Toothbrushes by Category: % Value Growth 2016-2021
Unilever Danmark A/S in Beauty and Personal Care (denmark)
Strategic Direction
Key Facts
Summary 1 Unilever Danmark A/S: Key Facts
Summary 2 Unilever Danmark A/S: Operational Indicators
Competitive Positioning
Summary 3 Unilever Danmark A/S: Competitive Position 2016
Executive Summary
Sluggish Growth Continues in 2016
Growing Demand for Natural and Organic Products
the Competitive Landscape Is Shaped by Acquisitions
Private Label Players Innovate To Challenge Branded Rivals
Slow But Stable Value Growth Is Expected Over the Forecast Period
Key Trends and Developments
Growing Concern Over the Side Effects of Beauty and Personal Care Products
Private Label Players Turn To Differentiation
Growth in Internet Usage Impacts Beauty and Personal Care
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 4 Research Sources












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Country=Denmark Industry=Cosmetics ParentIndustry=PersonalCare Date=201705 Topic=MarketReport Publisher=EuromonitorInternational Price=1000