Wipes in Australia

Wipes in Australia

  • March 2017
  • 22 pages
  • Euromonitor International
Report ID: 296226
In 2016, value sales of wipes in Australia were driven by an increasingly busy lifestyles led by many Australians who used disposable cleaning wipes to save time on their household cleaning routines and personal grooming. Disposable wipes are perceived as easy to use and convenient as they allow consumers to reduce the frequency as well as multiple steps from their regular cleaning and grooming routines. For example, polishing wipes remove the need to transfer cleaning or polishing solution to a...

Euromonitor International’s Wipes in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

WIPES IN AUSTRALIA
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Wipes by Category: Value 2011-2016
Table 2 Retail Sales of Wipes by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Retail Wipes: % Value 2012-2016
Table 4 LBN Brand Shares of Retail Wipes: % Value 2013-2016
Table 5 Forecast Retail Sales of Wipes by Category: Value 2016-2021
Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2016-2021
Executive Summary
Tissue and Hygiene Records Steady Growth
Ageing Population Continues To Drive Incontinence Retail Value Sales
Major Supermarkets Dominate the Distribution Channel
Changing Demographics Lead To Changes in Preference of Tissue and Hygiene Products
Tissue and Hygiene Is Projected To Experience Flat Growth in Near Future
Key Trends and Developments
Consumers Look for Convenience in Tissue and Hygiene Products
Social Media, An Important Tool To Connect With Millennial Consumers
Supermarkets Dominate Tissue and Hygiene Retail Channel
Market Indicators
Table 7 Birth Rates 2011-2016
Table 8 Infant Population 2011-2016
Table 9 Female Population by Age 2011-2016
Table 10 Total Population by Age 2011-2016
Table 11 Households 2011-2016
Table 12 Forecast Infant Population 2016-2021
Table 13 Forecast Female Population by Age 2016-2021
Table 14 Forecast Total Population by Age 2016-2021
Table 15 Forecast Households 2016-2021
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources












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Country=Australia Industry=PersonalHygiene ParentIndustry=PersonalCare Date=201703 Topic=MarketReport Publisher=EuromonitorInternational Price=1000