The global toys market is projected to reach revenues of more than $120 billion by 2023, growing at a CAGR of around 4% during 2017-2023. The growing dual-income households and improving the purchasing sentiments are two of the major factors propelling the growth of the global market. The development of economics in regions such as...
As millennials finally start to form families, the make-up of households is expected to change dramatically by 2022, with smaller, tech-focused, urban households becoming the norm. As such, the way children play will also change, with more emphasis on connected, interactive toys that can fit into the new hi-tech household ecosystem. In addition,...
Smart Toys Market: Overview This report on the smart toys market by Transparency Market Research analyzes and forecasts the data of the market on the basis of primary and secondary research, at the global and regional levels.The report provides an analysis of the industry trends in each of the segments from 2016 to 2026,...
Turkey, Eastern Europe, and the Middle East and Africa were collectively the second-fastest growing area of licensed toy sales globally in 2017 with 11% growth. Rapid smartphone penetration has been a major factor in growth, expanding the access children have to media. While there are some local licences that have grown in popularity in the...
Emerging Asia Pacific saw the highest growth of licensed toys with a 12% increase in 2017. The growth comes as major global brands continue to reach new parts of the region due to the rapid proliferation of smartphones. At the same time, however, local licenses continue to see higher investment and toy demand, creating a greater atmosphere...
The traditional toy market faced significant headwinds in 2017, but one bright spot in global growth was collectables, with products such as LOL Surprise! having a major impact on sales. The growth of collectables is being spurred by various factors, such as social media and a growing adult market for toys. Like any toy trend collectables...