Cat Food in Hungary

Cat Food in Hungary

  • May 2017
  • 32 pages
  • Euromonitor International
Report ID: 338027
The once dynamic growth of private label value sales stagnates in 2017 as cat food becomes more congested, especially in the mid-priced segment.

Euromonitor International’s Cat Food in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

CAT FOOD IN HUNGARY
Euromonitor International
May 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Cat Owning Households: % Analysis 2012-2017
Table 2 Cat Population 2012-2017
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2012-2017
Category Data
Summary 1 Cat Food by Price Band 2017
Table 4 Sales of Cat Food by Category: Volume 2012-2017
Table 5 Sales of Cat Food by Category: Value 2012-2017
Table 6 Sales of Cat Food by Category: % Volume Growth 2012-2017
Table 7 Sales of Cat Food by Category: % Value Growth 2012-2017
Table 8 Sales of Premium Cat Food by Category: Value 2012-2017
Table 9 Sales of Dry Cat Food by Life-Cycle: % Value 2012-2017
Table 10 Sales of Wet Cat Food by Life-Cycle: % Value 2012-2017
Table 11 NBO Company Shares of Cat Food: % Value 2012-2016
Table 12 LBN Brand Shares of Cat Food: % Value 2013-2016
Table 13 LBN Brand Shares of Cat Treats: % Value 2013-2016
Table 14 Forecast Sales of Cat Food by Category: Volume 2017-2022
Table 15 Forecast Sales of Cat Food by Category: Value 2017-2022
Table 16 Forecast Sales of Cat Food by Category: % Volume Growth 2017-2022
Table 17 Forecast Sales of Cat Food by Category: % Value Growth 2017-2022
Fressnapf Hungária Kft in Pet Care (hungary)
Strategic Direction
Key Facts
Summary 2 Fressnapf Hungária Kft: Key Facts
Summary 3 Fressnapf Hungária Kft: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 4 Fressnapf Hungária Kft: Private Label Portfolio
Competitive Positioning
Summary 5 Fressnapf Hungária Kft: Competitive Position 2016
Nestlé Hungária Kft in Pet Care (hungary)
Strategic Direction
Key Facts
Summary 6 Nestlé Hungária Kft: Key Facts
Summary 7 Nestlé Hungária Kft: Operational Indicators
Competitive Positioning
Summary 8 Nestlé Hungária Kft: Competitive Position 2016
Partner in Pet Food Hungária Kft in Pet Care (hungary)
Strategic Direction
Key Facts
Summary 9 Partner in Pet Food Hungária Kft: Key Facts
Summary 10 Partner in Pet Food Hungária Kft: Operational Indicators
Competitive Positioning
Summary 11 Partner in Pet Food Hungária Kft: Competitive Position 2016
Executive Summary
Pet Care Sales Boosted by Greater Awareness of Nutrition and Pampering
Premiumisation and Humanisation at Both Ends of Pet Food
Frequent Price Promotions in All Retail Channels
Modern Grocery Retailers Focus on A Few Selected Brands While Internet Retailing and Pet Shops Focus on Novelties and Innovative Products
Pet Care Sales Growth Remains Strong As It Is A Highly Engaging Category
Key Trends and Developments
Blurred Line Between Economy and Mid-priced Products
Balanced Diets, Innovative Menus and New Ingredients See An Increase in Share in Pet Food - Especially for Companion Pets
Internet Retailing Is the Key Channel for Premium Pet Food
Market Indicators
Table 18 Pet Populations 2012-2017
Market Data
Table 19 Sales of Pet Food by Category: Volume 2012-2017
Table 20 Sales of Pet Care by Category: Value 2012-2017
Table 21 Sales of Pet Food by Category: % Volume Growth 2012-2017
Table 22 Sales of Pet Care by Category: % Value Growth 2012-2017
Table 23 NBO Company Shares of Pet Food: % Value 2012-2016
Table 24 LBN Brand Shares of Pet Food: % Value 2013-2016
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2012-2016
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2013-2016
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2011-2016
Table 28 Distribution of Pet Care by Format: % Value 2012-2017
Table 29 Distribution of Pet Care by Format and Category: % Value 2017
Table 30 Distribution of Dog and Cat Food by Format: % Value 2012-2017
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2017
Table 32 Forecast Sales of Pet Food by Category: Volume 2017-2022
Table 33 Forecast Sales of Pet Care by Category: Value 2017-2022
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2017-2022
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2017-2022
Definitions
Sources
Summary 12 Research Sources












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Country=Hungary Industry=PetFood ParentIndustry=PackagedFood Date=201705 Topic=MarketReport Publisher=EuromonitorInternational Price=1000