Overall, competition remains strong in the baby food category in the Dominican Republic. Whilst Grupo Mejía Arcala’s flagship brand, Milex, remains the undisputed leader in the category, other key brands have been growing in recent years, including Nido, Nan, Alacta, Similac and Enfamil. In terms of new product launches, 2017 remained fairly quiet. However, widespread billboard advertising, displays over main streets and busy bus stops, coupled with newspaper inserts continue to attract consumer...
Euromonitor International’s Baby Food in Dominican Republic report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Baby Food market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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