Ice Cream and Frozen Desserts in Argentina

Ice Cream and Frozen Desserts in Argentina

  • July 2018 •
  • 25 pages •
  • Report ID: 3475028
Economic crisis has changed consumers’ buying habits, negatively impacting key channels for take-home ice cream such as hypermarkets and supermarkets. However, sales of this product registered strong growth in retail volume terms in 2017 and 2018 and is explained by two particular reasons. On the one hand, Froneri Argentina SA has played a key role by its strategic repositioning of the brand, Frigor, with important changes in its portfolio and a greater level of coverage in retail channels. Frig...

Euromonitor International’s Ice Cream and Frozen Desserts in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Frozen Desserts, Ice Cream.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ice Cream and Frozen Desserts market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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