Consumer and Market Insights: Personal Hygiene Market in Chile

Consumer and Market Insights: Personal Hygiene Market in Chile

  • February 2016 •
  • 71 pages •
  • Report ID: 3659965 •
  • Format: PDF
Summary
The Anti-PerspirantsandDeodrant category has the largest volume share in the overall Personal Hygiene market in Chile and is also forecast to register fastest growth during 2015-2020. Hypermarkets and Supermarkets is the leading distribution channel in the market in value terms in 2015. Chile's consumers prefer Personal Hygiene products that are convenient to use and are high performing

Key Findings
- The Personal Hygiene market in Chile is forecast to register higher growth in value and volume terms during 2015-2020 in comparison to 2010-2015

- Anti-Perspirants and Deodrants category is forecast to register fastest growth during 2015-2020

- Hypermarkets and Supermarkets is the leading distribution channel in the Chile's Cosmetics and Toiletries market

- Rigid Metal is the most commonly used Packaging Material in the Personal Hygiene market

Synopsis
Canadean's Consumer and Market Insights report on the Personal Hygiene market in Chile provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Anti-Perspirants, Bath and Shower Products and Soap with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and others in 2015

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal, and others; container data for: Bottles, Film, Tube, Aerosol and others

- Consumer level trends: Top four consumer trends which influence Spirits consumption

- Future outlook: Reviews and recommendations on how the market will shape up from 2014-2019

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Access the key and most influential consumer trends driving Spirits consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

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