Consumer and Market Insights: Personal Hygiene Market in Ukraine

Consumer and Market Insights: Personal Hygiene Market in Ukraine

  • March 2016 •
  • 52 pages •
  • Report ID: 3672658 •
  • Format: PDF
Summary
The Ukrainian Personal Hygiene market is forecast to register higher growth during 2015-2020 compared to 2010-2015 supported by the rising disposable income of the consumers. Anti-perspirants and Deodorants is the leading value category and is also forecast to register the fastest growth during 2015-2020. Hypermarkets and Supermarkets accounts for the majority of distribution share in the Ukrainian Personal Hygiene market.

Key Findings
- The Personal Hygiene market in Ukraine will register higher growth both in value and volume terms during 2015-2020 compared to 2010-2015

- The Anti-Perspirants and Deodorants category accounted for 48.0% share by value in the Personal Hygiene market in 2015.

- Hypermarkets and Supermarkets is the leading distribution channel in the Ukrainian Personal Hygiene market

- Cap is the most preferred closure type in the Ukrainian Personal Hygiene market.

Synopsis
Canadean's Consumer and Market Insights report on the Personal Hygiene market in Ukraine provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Anti-Perspirants, Bath and Shower Products and Soap with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014

- Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and more

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for rigid plastics, paper and board, flexible packaging and others; container data for: aerosol, bottle, film and others

Reasons To Buy?
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
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