Taiwanese Mobile Payments: Consumer Preference and Behavior Analysis

Taiwanese Mobile Payments: Consumer Preference and Behavior Analysis

  • March 2016 •
  • 24 pages •
  • Report ID: 3711146
Driven by passion and efforts made by many global companies to use mobile payments, there are an increasing number of Taiwanese companies rushing into the arena and launching corresponding services. This report provides an overview of statistical outcomes of a survey conducted by MIC (Market Intelligence & Consulting Institute) to find out preferences and attitudes of Taiwanese mobile payment users and non-users towards mobile payments; examines the satisfaction levels of mobile payment users in an attempt to provide a demand-side analysis of mobile payments in Taiwan.
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Country=Taiwan Industry=Payments ParentIndustry=Services Date=201603 Topic=Demand Publisher=MarketIntelligence&ConsultingInstitute Price=2000