Diageo Plc in Spirits (World)

Diageo Plc in Spirits (World)

  • September 2019 •
  • 43 pages •
  • Report ID: 3887685 •
  • Format: PDF
Diageo remained the leading player in spirits globally in 2018, but growth was slower than for its main competitors, as the group continues to face challenges in the vodka and rum categories. However, despite a range of risks on the horizon, opportunities abound, as the group continued its premiumisation strategy. This profile looks at both the threats and the potential growth prospects for Diageo in a spirits industry in constant flux.

Diageo Plc in Spirits (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Alcoholic Drinks industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage:
Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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