Consumer and Market Insights: Dairy and Soy Food in Australia

Consumer and Market Insights: Dairy and Soy Food in Australia

  • June 2016 •
  • 140 pages •
  • Report ID: 4241949 •
  • Format: PDF
Summary
The Dairy and Soy Food market in Australia is forecast to register higher growth in value terms during 2015-2020 compared to 2010-2015 driven by the rise in GDP per capita. Milk is the leading value category in the Off-trade market while Cheese is the largest value category in the On-trade market. The Yogurt category is forecast to register the fastest growth during 2015-2020 in both Off-trade and On-trade market. The Dairy and Soy product consumption among Australians is mainly influenced by the Wellbeing and the Localism consumer trends. Western Star, Devondale, Yakult and Nestle are among the leading brands in the Australian Dairy and Soy Food market.

Key Findings
- The Dairy and Soy Food market in Australia will register higher growth in value terms during 2015-2020 compared to 2010-2015.

- The Milk category has the highest volume share in the overall Dairy and Soy Food market.

- The Trifles segment is expected to gain maximum share growth within the Dairy-Based and Soy-Based Desserts category.

- Hypermarkets and Supermarkets is the leading distribution channel in the Australian Dairy and Soy Food market.

- Wellbeing and Localism are the two consumer trends driving growth in the Australian Dairy and Soy Food market.

- The Dairy and Soy Food market account for more than one-fifth share in the overall food retail sales in Australia.

Synopsis
Canadean's Consumer and Market Insights report on the Dairy and Soy Food market in Australia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Butter and Spreadable Fats, Cheese, Cream, Dairy-Based and Soy-Based Desserts, Drinkable Yogurt, Fromage Frais and Quark, Milk, Soymilk and Soy Drinks, and Yogurt with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Paper and Board, Flexible Packaging, and others; container data for: Tub, Bottle, Carton, Film and others

- Consumer level trends: Top four consumer trends which influence Dairy and Soy Food products consumption

- Future outlook: Reviews and recommendations on how the market will shape up from 2015-2020

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Access the key and most influential consumer trends driving Dairy and Soy Food products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

- Access to analysis on products launched in the market

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

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