Breaking a sweat: Rising health concerns and incentives from businesses will increase demand
Abstract
Gym, Health & Fitness Clubs in Canada The Gym, Health and Fitness Clubs industry has strengthened as a result of consumer trends and the proliferation of public health campaigns advocating health improvement and fighting obesity-related health ailments. With the adult obesity rate expected to rise over the five years to 2017, the Public Health Agency of Canada (PHAC) has increasingly stressed the merits of fitness regimens and healthy lifestyle choices.
Despite per capita disposable income rising over the five-year period, many consumers have remained wary of discretionary expenditures, including gym and health club memberships. As a result, small-scale gyms with few amenities have fared well during the period, as many Canadians prefer boutique gyms with local clientele. Over the next five years, the industry will benefit from an increase in youth and baby boomer health club memberships.
As a result, industry revenue is forecast to rise. Industry operators will strengthen their product portfolios to bolster retention rates and generate membership sales via word-of-mouth recommendations between consumers.
This industry operates fitness and recreational sports facilities that feature exercise and other active physical fitness conditioning or recreational sports activities, such as swimming, skating or racquet sports. Operators are also involved in facilities management and fitness instruction.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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