Graphic Designers in Canada - Industry Market Research Report

Graphic Designers in Canada - Industry Market Research Report

  • August 2019 •
  • 30 pages •
  • Report ID: 4564393 •
  • Format: PDF
Drawn in: The industry landscape has been shaped by freelance graphic designers

Abstract

Graphic Designers in Canada
Over the five years to 2019, operators in the Graphic Designers industry in Canada have become increasingly important for businesses looking to generate brand awareness. Graphic designers develop visual displays, from product packaging to advertisements, to influence consumers’ purchasing behaviour. The industry landscape has been shaped by freelance graphic designers. Given the prevalence of self-employed graphic designers, price-based competition within the industry has remained high. Over the five years to 2024, many graphic designers will likely continue to expand the scope of their offerings to include designing websites, writing, creating computer graphics and providing product layouts. Industry operators that specialize in a particular service are anticipated to be able to raise their prices, increasing their profitability.

This industry plans, designs and manages the production of visual communication to convey specific messages, clarify complex information or project visual identities. Services include design for printed materials, sales displays, packaging and corporate identification.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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