Architectural Paint Market in the US By Market, Formulation, Substrate, End User and Distribution Channel

February 2017 •
119 pages •
Report ID: 4895338

Summary
Table of contents

US demand for architectural paint is forecast to rise 3.0 percent per year to $11 billion in 2020.

Advances will be driven by the ongoing recovery of the construction industry, with the majority of demand gains provided by rapid new housing growth and increased repainting activity in the residential sector.

Architectural Paint Market in the US addresses the following questions and more:
- How will changing environmental and regulatory concerns impact product development?
- Which product types and functional characteristics offer the greatest opportunities for growth?
- How will changes in architectural paint outlets impact distribution strategies going forward?

Recovering Construction Activity Drives Growth in Architectural Paint Market
US demand for architectural paint is forecast to rise 3.0% per year to 835 million gallons in 2020, valued at $11 billion. Gains will be driven by healthy increases in both residential and nonresidential building construction. The new residential paint market is expected to post the fastest growth through 2020 as new housing construction continues to recover from the 2007-2009 recession. The residential improvement and repair market will provide the majority of demand gains, though, as consumer spending power rises and homeowners undertake more home improvement projects.

Key Findings in the Architectural Paint Study:

Interior Water-Based Paints Offer Best Growth Opportunities
Interior water-based paints will offer the best growth opportunities going forward, as waterborne products’ easy cleanup and low odor are particularly well-suited for indoor applications. The growing popularity of green building certification programs, which emphasize improved indoor air quality, will boost demand for such low- and zero-VOC products.

Professional Use Continues to Outpace DIY Activity
Professionals remain the largest and fastest growing segment of architectural paint users due to an aging population, increases in dual income households, and rising consumer spending power. As the professional segment expands, company-owned stores, which specialize in supplying paint contractors, will experience above average growth in paint sales. Paint producers are also extending their product offerings and services for professionals in home centers, creating new avenues for growth among contractors.

Acquisition Remains Central Growth Strategy
Architectural paint producers will continue to consolidate to offset intense competition and market maturity. Sherwin-Williams’ pending acquisition of fellow market leader Valspar will transform paint distribution strategies in the US, combining Sherwin-Williams’ dominance of paint stores with Valspar’s strong position in home centers. Other significant acquisition activity includes Nippon Paint’s agreement to acquire Dunn-Edwards, affording the Japan-based global market leader access to the domestically dominated US architectural paint industry.

Study Coverage
This study presents historical demand data (2005, 2010, and 2015) and forecasts (2020) by market (residential and nonresidential building construction), product (interior and exterior paint, water- and solvent-based formulations, substrate-specific paint), end user (professional, DIY/consumer), and distribution channel (company-owned stores, home centers and mass merchants, independent distributors). The study also evaluates company market share and competitive analysis on key industry players including Masco, PPG Industries, Sherwin-Williams, and Valspar.

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