Opportunities in the Latin American Prepared Meals Sector: Analysis of Opportunities Offered by High Growth Economies

Opportunities in the Latin American Prepared Meals Sector: Analysis of Opportunities Offered by High Growth Economies

  • April 2017 •
  • 93 pages •
  • Report ID: 4928954 •
  • Format: PDF
Opportunities in the Latin American Prepared Meals Sector: Analysis of Opportunities Offered by High Growth Economies

Summary

Global Prepared Meals sector was valued at US$83.4 Billion in 2016 and is forecasted to record a CAGR of 3.5% during 2016-2021 to reach US$99.1 Billion by 2021. Western Europe, with a value share of 39.5% in the global Prepared Meals sector in 2016, represents the largest regional market, while Latin America accounted for just 1.5% share in 2016 and is forecasted to grow at a CAGR of 4.9% during 2016-2021. The growth can be attributed to socio economic factors such as a growing middle class population with rising disposable incomes, longer working hours, an expanding working women population, and a rise in the number of single-person households.

Ready Meals is the largest market in the Latin American Prepared Meals sector valued at US$752 Million (73.5% of the overall Prepared Meals sector) in 2016 and is expected to reach US$973.5 Million in 2021 growing at a CAGR 6.9%. This high demand for Ready Meals can be attributed to the fact that they are more convenient, especially Dried and Ambient varieties, which require less or at times no cooking at all. Furthermore, these products are ideal for out-of-home consumption and do not require any refrigeration. Pizza is expected to grow at a CAGR of 4.4% during 2016-2021, followed by Meal Kits, which is expected to grow at a CAGR of 3.7% during the same period.

The overall Prepared Meals sector in the Latin American region is consolidated with the top five brands - Sadia, Perdigao, Seara, Pizza Kid, and Rezende - accounting for 48.2% of the market value in 2016. Private Labels hold a 4.1% share in the overall Latin American Prepared Meals sector.
The value of Prepared Meals with Health & Wellness attributes stood at US$42.3 Million (3.3% of the overall Prepared Meals market) in 2016. Rising awareness surrounding diet related health issues, such as diabetes and cholesterol, is driving the growth of Health & Wellness products in Latin America. Rising economic standards are also driving consumers to choose better-for-health variants over regular/standard varieties.

Hypermarkets & Supermarkets is the most popular channel for Prepared Meals in Latin America, accounting for 64.2% of the overall sales, followed by Convenience stores with a 20.3% share. This is due to the fact that Hypermarkets & Supermarkets have the necessary logistics to store large quantities of frozen and chilled Prepared Meals. Moreover, Hypermarkets & Supermarkets offer a wider variety of products as compared to other outlets. In Colombia and Chile, convenience stores have a higher value share as compared to Hypermarkets & Supermarkets.

The report "Opportunities in the Latin American Prepared Meals Sector: Analysis of Opportunities Offered by High Growth Economies", provide a comprehensive overview of the Latin American Prepared Meals sector.

Specifically, this report includes -
- Market overview: Includes sector size, market size and growth analysis by markets
- Change in consumption: Provides a shift in the consumption of Prepared Meals by markets across different countries in the Latin American region.
- High potential countries: Provides Risk-Reward analysis of 6 countries across the Latin American region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure. Out of six, a total of four high potential countries are shortlisted.
- Health & Wellness analysis: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall Prepared Meals sector during 2011-2021. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of Prepared Meals in 2016. It also covers the market share of leading companies offering Prepared Meals with health and wellness attributes in the same year.
- Brand Analysis: Provides an overview of leading brands in the Latin American region, besides analyzing the growth of private labels in the region.
- Key distribution channels: Provides analysis on the leading distribution channels in the Latin American Prepared Meals sector in 2016. It covers five distribution channels - Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, Department Stores and Others that include - Cash & Carries and Warehouse Clubs, ‘Dollar Stores’, e-Retailers, and General retailers.
- Preferred packaging formats: The report provides percentage share (in 2016) and growth analysis (during 2011-2021) for various packaging materials, container, closure, and outer types based on the volume sales (by pack units) of Prepared Meals.

Companies mentioned in this report: Unilever, Tuna Van Camps, Sargento Foods, Sabormex, Jbs, Industria De Alimentos Zenu, Redondos, Dr. August Oetkar, Cozinha, BRF

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Latin America Prepared Meals sector. It includes analysis on the following -
- Market overview: Includes sector size, market size and growth analysis by markets
- Change in consumption: Provides a shift in the consumption of Prepared Meals by markets across different countries in the Latin American region.
- High potential countries: Provides Risk-Reward analysis of 6 countries across the Latin American region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure. Out of six, a total of four high potential countries are shortlisted.
- Health & Wellness analysis: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall Prepared Meals sector during 2011-2021. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of Prepared Meals in 2016. It also covers the market share of leading companies offering Prepared Meals with health and wellness attributes in the same year.
- Brand Analysis: Provides an overview of leading brands in the Latin American region, besides analyzing the growth of private labels in the region.
- Key distribution channels: Provides analysis on the leading distribution channels in the Latin American Prepared Meals sector in 2016. It covers five distribution channels - Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, Department Stores and Others that include - Cash & Carries and Warehouse Clubs, ‘Dollar Stores’, e-Retailers, and General retailers.
- Preferred packaging formats: The report provides percentage share (in 2016) and growth analysis (during 2011-2021) for various packaging materials, container, closure, and outer types based on the volume sales (by pack units) of Prepared Meals.

Reasons to buy

- Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the APAC region.
- The report provides a detailed analysis of the high potential countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
- To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates
Loading...

We are very sorry, but an error occurred.
Please contact [email protected] if the problem remains.