Breweries in the US - Industry Market Research Report

Breweries in the US - Industry Market Research Report

  • February 2021 •
  • 64 pages •
  • Report ID: 500644 •
  • Format: PDF
On tap: The decreasing value of the US dollar is expected to boost industry revenue growth

Abstract

Breweries in the US
Over the five years to 2019, the Breweries industry has contended with shifting consumer demand, as consumer preferences steered toward higher-quality beer brands and new styles of beer, shying away from the industry’s traditional premium offerings. While this has stimulated growth among the industry’s craft breweries, it has come at the expense of the industry’s largest, most well-known international breweries. Additionally, the continued popularity of wine, spirits and alternative beverages, such as hard cider, has produced significant competition for operators. Over the five years to 2024, the industry is anticipated to experience steady revenue gains. However, it is expected to attract a smaller share of consumers’ demand for alcoholic beverages over the next five years, as consumers continue to diversify their alcoholic beverage consumption across all ranges of beers, wines and liquors.

The Breweries industry primarily produces alcoholic beverages made from malted barley and hops such as beer, malt liquor and nonalcoholic beer. This industry excludes wine, brandy, cider and distilled beverages such as vodka and rum. Bottling purchased malt beverages and manufacturing purchased malt are also excluded from this industry.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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