Home seclusion, one of the most relevant consequences of COVID-19, had a strong impact on the demand for consumer appliances in Brazil in 2020. On one hand, with more time spent at home consumers were encouraged to update their existing consumer appliances, or to invest in new ones. On the other hand, it also negatively impacted consumer confidence...
Overall, consumer appliances has been negatively impacted by the outbreak of COVID-19, as most product areas have witnessed volume decline. The main reason for this has been due to store closures due to lockdown regulations. Between the months of March and April, all non-essential stores were forced to close which meant consumers had limited...
Retail volume sales of consumer appliances were severely hit in India in 2020, breaking the steady growth pattern seen in the previous years of the review period. The COVID-19 outbreak, which continues to be a challenge in the country, greatly impacted consumers’ preferences, lifestyle and purchasing behaviour in 2020, affecting demand for...
Given that growth in consumer appliances volume sales in Germany was already stagnating due to the high household penetration of many product types, the COVID-19 pandemic unsurprisingly resulted in a negative performance for the market as a whole in this regard in 2020. There were mixed factors at play, however, and it was not just a straightforward...
Air conditioners had been on an upward trajectory in the few year prior to the outbreak of COVID-19, but 2020 was a game changer for the category. With an average unit price that stands around four times higher than the average for air treatment products, air conditioners are still prohibitively expensive for a large majority of Brazilian...
Before COVID-19 hit Brazil, the country was already struggling to recover from the negative impact of the last economic crisis in 2015/16. The economic pressures created by COVID-19, followed by increasing political instability, contributed towards discouraging consumers from investing in major appliances in general, due to the higher unit...
The home seclusion resulting from COVID-19 and the switch from foodservice to home cooking played a key role in fuelling demand for small cooking appliances in 2020. Some consumers looked to replace their existing models with more modern versions, while other households saw it as a reason to make their first investment in this area. Home schooling...
Retail volume sales of consumer appliances in Saudi Arabia faced two significant headwinds during 2020 – COVID-19 and a hike in the rate of value added tax (VAT) from 5% to 15% that was implemented in July. Consumer Appliances in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level....
The rate of growth in retail volume sales of consumer appliances was almost unchanged between 2019 and 2020. However, this masks a significant divergence in performance between major and small appliances: Retail volume sales of the former declined at an accelerated rate in 2020, as the economic uncertainty engendered by COVID-19 left some...
Due to the outbreak of COVID-19 in 2020, consumer appliances recorded a volume decline of 3%, compared to positive growth of 2% in 2019. This was the result of the slowdown in economic activity, with expatriates losing jobs, companies downsizing and consumers delaying their purchases due to increased price-sensitivity and financial insecurity....