Breakfast Cereals in Japan, Euromonitor International

Breakfast Cereals in Japan, Euromonitor International

  • November 2019 •
  • 5 pages •
  • Report ID: 5658564 •
  • Format: PDF
Breakfast cereals returned to growth in both current value and volume terms in 2019, having experienced two consecutive years of decline. Muesli and granola, which had experienced dynamic growth in the early part of the review period supported by rising consumer health-consciousness, saw significant declines in 2017 and 2018 as it failed to retain consumers who were exposed to an ever wider range of convenient, healthy food options.

Breakfast Cereals in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage:
Staple Foods.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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