Vitamins in Kenya

Vitamins in Kenya

  • November 2020 •
  • 24 pages •
  • Report ID: 5742349 •
  • Format: PDF
Traditionally, Kenyans consumed their daily requirement of vitamins by eating fresh fruit and vegetables, but in recent years an increasing number of consumers have begun incorporating multivitamins and single vitamins into their daily dietary regimens to ensure their daily requirements are met. In 2020, as a result of health concerns generated by the COVID-19 pandemic, demand for vitamins is increasing even further as a growing number of Kenyans are seeking to boost their immunity to the virus.

Vitamins in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

Product coverage:
Multivitamins, Single Vitamins.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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