Poland: Home - Market Shares, Summary & Forecasts to 2023

Poland: Home - Market Shares, Summary & Forecasts to 2023

  • December 2019 •
  • 49 pages •
  • Report ID: 5835037 •
  • Format: PDF
Poland: Home - Market Shares, Summary & Forecasts to 2023

Poland: Home - Market Shares Summary Forecasts to 2023 provides data for historic and forecast retail sales, and also includes information on the business environment and country risk related to Poland retail environment. In addition, it analyzes the key consumer trends influencing Poland home industry

Poland’s home sector was valued at Zl51 billion in 2018 and is set to grow at a CAGR of 5.8% during 2018-2023 to reach Zl67.5 billion. This will be backed by rising consumption and changing lifestyles, which will see more shoppers look to improve their home’s aesthetics.

What else does this report offer?
- In-depth analysis of the latest trends in consumer shopping, covering the factors driving shopping, consumer insights, market dynamics
- The report also details major retailers in home category group with their product proposition analysis and market positioning in 2017 along with recent key developments
- Market insights based on consumer trends, changing economic and demographic factors, technology innovations, and other macroeconomic factors
- Retail sales and the fastest-growing product categories in home sector
- Qualitative and quantitative insights of changing retail dynamics in home sector

- Rising investment in residential properties favors home sector sales
- Retailers’ continued investment in the furniture market stimulates consumer spend
- Customized solutions and home décor inspiration encourages spend on the home
- Growing demand for new products with high quality and unique designs to drive growth
- Convenience aids the growth of the online channel in the home sector

Reasons to buy
- Gain a comprehensive knowledge on home sector in the Poland retail market and develop a competitive advantage from the start of your supply chain
- Investigate current and forecast behavior trends in home category to identify the best opportunities to exploit
- Analysis of key international and domestic players operating in the home market
- Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the home market
- Analyze the recommended actions to align your marketing strategies with the crucial trends influencing consumer behavior
- Analysis of key international and domestic players operating in Poland retail market — including store counts and revenues that give you a competitive edge and identify opportunities to improve your market share

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