Food for Thought has gathered hard food and drink market data for over 30 years. Now, FFT has developed a pioneering new approach to assessing food and drink markets in the context of the Corona Covid19 pandemic, as follows.
ON MARKET FORECASTS AND THE COVID19 PANDEMIC
The 2020, 2021 and 2022 market forecasts include estimates for the impact of the Covid19 pandemic. This has been achieved by applying factors to account for the impact of the Covid19 pandemic on:
• Retail Markets
• Foodservice Markets
• Individual Countries
• Underlying natural market growth
• A built-in "return to normal" over several years.
Accordingly, these forecasts should be considered as a "best efforts” approach.
Given fast-changing markets as a result of the pandemic, these forecasts should naturally be treated with caution.
Report Description
The Potato crisps Western Europe
Market demand for years 2014, 2018, 2019 and forecasts for years 2020, 2021 and 2022. ALL FORECASTS INTEGRATE IMPACT OF CORONA COVID19 PANDEMIC IN RETAIL AND IN FOODSERVICE PRODUCT MARKETS BY COUNTRY. Company market shares and brands for 2020 and continuously updated.
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COVERAGE 1 Individual Product Market in each country covered: .
Potato Crisps
Country markets: Austria,Belgium/Lux,Denmark,Finland,France,Germany,Greece,Ireland,Italy,Netherlands,Norway,Portugal,Spain,Sweden,Switzerland,United Kingdom
16 Product and Country Markets - being 1 Single Product Markets (Market Groups not counted)
times 16 countries.
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DESCRIPTION A complete quantitative, hard data demand and supply analysis of final human consumption in the country and product markets covered. All product markets are carefully defined so as to be comparable across all countries.
Based on FFT’s international food and drink markets database, now in its 23rd year, the report includes (see detailed Table of Contents for more):
- Separate Foodservice and Retail Market data are given by volume and value, and by product and country, hence providing complete coverage of the final human consumption
- Up to the Top-10 holding companies by market share by product, country and region
- Up to Top-100 holding companies listing by overall market share in the present markets
- Own label, branded, unbranded and artisanal market shares
A unique strategic vision of the market in Austria is presented, in particular identifying the numerous companies present together with their market shares and major brands by country and product. Standard data tables for each product provide a panorama of companies’ strengths and presence.
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WHY YOU SHOULD BUY THIS REPORT This report entails a fully up-to-date mapping of the market providing valuable support to strategic marketing decisions, in particular regarding:
- Strategic Planning
- Marketing & Sales
- Mergers and Acquisitions
- Market Opportunities & Risks
- Companies Strengths & Weaknesses
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FOR EACH AND EVERY PRODUCT COVERED IN EACH COUNTRY Retail, Foodservice and Total Historical and Forecast Demand - by volume and by value for 2014, 2018 and 2019 , as well as forecasts for 2020, 2021 and 2022
Historical Trend - % growth by volume and value for 2014 - 2019.
Forecast Growth - % growth by volume and value for 2020 - 2022
Supply structure in each product and in each country in 2019: producer shares, own label share, branded share, unbranded share and artisanal share (own made for own sale, e.g. independent bakers).
Major brands listed by country, product, holding or independent companies and subsidiaries.
Company Profiles. All holding companies identified are listed alphabetically with their key subsidiaries by country, detailing the product markets in which the latest market shares have been identified. The overall share in the market covered is provided. The estimated percent contribution of each product to final (retail + foodservice) sales is also provided.
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PRESENTATION Estimated 50 pages.
The report is produced at time of order from the updated database, and consists essentially of hard data provided in the form of flow charts and data tables.
The standard PDF report delivered by e-mail can be printed and then photocopied recto-verso, and is designed to then drop into a 4-ring folder as a complete report, including cover, table of contents, etc. Electronic Excel file can be provided by FFT on request.
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MATCHING REPORTS Any combination of countries, products and demand and supply data possible.
Almost 150 products and product categories covered in each of these countries:
Europe, including Eastern Europe, 22 countries covered.
North America: Canada, Mexico, USA.
Products Covered
Potato Crisps
Summary
This report is produced at time of order from FFT’s online Food & Drink Markets database, first developed in 1989. This database is continually updated, based on extensive desk and field research, and drawing on very long experience. It provides historical and forecast market data covering retail and foodservice markets, and company market shares and brands, for all the countries and products included in the report.
Reasons to buy
The report is carefully crafted to enable hard data comparisons across all the country and product markets included. To this end:
• General: Market data refer to all products sold for final human consumption in retail, foodservice and artisanal markets (own-produced for own sale, e.g. independent bakers), thus excluding industrial and intermediate consumption, and auto-consumption.
• Product: All product markets are carefully defined so as to be comparable across all countries. Special cases in a few country and product markets are specified.
• Prices: Retail prices (including VAT, excise and other indirect taxes) and foodservice buy-in prices are applied throughout.
• Company Market Shares: These are expressed as a percentage of the total retail and foodservice market by value.
Key Highlights
This report provides a fully up-to-date mapping of the market providing valuable support to strategic marketing decisions, in particular regarding:
- Strategic Planning
- Marketing & Sales
- Mergers and Acquisitions
- Market Opportunities & Risks
- Companies Strengths & Weaknesses
Our reports have been used by over 10K customers, including:
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