Middle East Fragrances Market by Demographics and Country : Opportunity Analysis and Industry Forecast, 2020–2027

October 2020 •
66 pages •
Report ID: 5994582 •
Format: PDF

Summary
Table of contents

Middle East Fragrances Market by Demographics (Men, Women, and Unisex) and Country (Kingdom of Saudi Arabia, United Arab Emirates, Jordan, Iraq and Rest of Middle East): Opportunity Analysis and Industry Forecast, 2020–2027

The Middle East fragrances market size was valued at $2,852.9 million in 2019, and is projected to reach $4,414.1 million by 2027, registering a CAGR of 7.4% from 2020 to 2027. The Middle East fragrances market exhibit high growth potential, owing to the constantly increasing consumer demand for personal care products. Previously perceived as a commodity of the affluent population, fragrances have gradually become the essential day-to-day products for general public. Fragrance is a mixture of essential oils or aromatic compounds, solvents, and fixatives, which are used as long-lasting perfumes. Over the years, people used spices and herbs such as coriander, almonds, conifer resin, or bergamot as well as flowers to impart pleasant scent to the products. These products are used to express personal panache, self-reliance, and individuality. Increase in importance of fragrances and the ever-changing fashion trends fuel the growth in demand for these products.
With rise in internet penetration, the number of social media users has increased considerably. Taking this into consideration, most of the key players in the Middle East fragrances market strategize on promoting their products and services on these social media platforms. This is attributed to the fact that social media marketing is one of the major strategies adopted by various companies and industries to increase awareness about their product offerings among target customers on social media channels. Thus, through social media marketing strategy, the Middle East fragrances market sights critical opportunity in gaining traction and increasing its customer reach among its target segments
Increase in population coupled with rise in consumer expenditure on personal and beauty care products, surge in awareness about the therapeutic benefits of fragrances, and innovative product push strategy by key players are the major drivers for the global fragrance and perfume market. However, availability of counterfeit products and use of chemical ingredients with probable side-effects are expected to hamper the growth during the forecast period.

KEY BENEFITS FOR STAKEHOLDERS
• This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the market from 2019 to 2027 to identify the prevailing market opportunities.
• The market report provides information related to key drivers, restraints, and opportunities.
• Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier–buyer network.
• In-depth analysis of the Middle East fragrances market segmentation assists to determine the prevailing opportunities.
• Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
• The report includes the analysis of the Middle East fragrances market trends, key players, market segments, application areas, and market growth strategies.

KEY MARKET SEGMENTS
• By Demographics
o Men
o Women
o Unisex

• By Country
o Kingdom of Saudi Arabia
o United Arab Emirates
o Jordan
o Iraq
o Rest of Middle East

Ahmad helps you find the right report:

+1 718 618 4302
Contact by email

FAQ

Testimonials

The market research advisor answered my questions quickly and professionally. ReportBuyer's team did their best to ensure that I felt comfortable before making the investment to purchase the report.

Cristian Nunez

Director of Corporate Development Chugach Alaska Corporation

My overall experience with ReportBuyer today has been very positive, and I must thank you for your patience (...). Also, the sample you sent me and the explanations provided were very helpful.

D. Lescuyer

Executive Vice President Oral Business at Skyepharma

The research specialist was very helpful, and proposed the best content for my needs. ReportBuyer also offered a great follow-up, thanks for everything !

P. Thompson

EMEA Managing Director

We were satisfied with the support that ReportBuyer's team provided. Thanks to their recommendations, the report we purchased provided exactly what we want.

Y. Wang

Business Analyst

We didn't have time to do the research internally, and thanks to ReportBuyer's team we were able to find the appropriate data.

S. Chen

Research Coordinator

I was impressed by the customer service: it was fast, responsive, and 100% professional !

D. Krivan

Market Research Analyst

The research specialist provided prompt and helpful service. He also followed up to ensure I had all the information to deliver my business development plan.

C. Adams

Senior Business Development Manager