Cow’s milk is seeing a slow decrease in retail volume sales due to saturation, with high household penetration in Colombia. While there was some innovation in 2018, such as Productos Naturales de la Sabana’s Alquería Más, a fortified milk promoted as offering the flavour of full-fat milk for the whole family, no major innovation was witnessed in milk in 2019. Fresh milk consumption is set to continue to decline in the forecast period.
Drinking Milk Products in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Drinking Milk Products market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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