Other Pet Food in the US
May 2020

List OF CONTENTS AND TABLES

HEADLINES
PROSPECTS
Success of e-commerce encourages leading pet superstores to adopt an omnichannel approach
Pet sale restrictions could limit growth in the other pet population
Pet humanisation and premiumisation an increasing influence
COMPETITIVE LANDSCAPE
Spectrum Brands acquires OmegaSea
Lack of innovation and less differentiated products holding private label back
Hikari’s new Tropical Vibra Bites fish food innovation resembles live worms
CATEGORY INDICATORS
Table 1 Other Pet Population 2015-2020
CATEGORY DATA
Table 2 Sales of Other Pet Food by Category: Volume 2015-2020
Table 3 Sales of Other Pet Food by Category: Value 2015-2020
Table 4 Sales of Other Pet Food by Category: % Volume Growth 2015-2020
Table 5 Sales of Other Pet Food by Category: % Value Growth 2015-2020
Table 6 LBN Brand Shares of Bird Food: % Value 2016-2019
Table 7 LBN Brand Shares of Fish Food: % Value 2016-2019
Table 8 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2016-2019
Table 9 Distribution of Other Pet Food by Format: % Value 2015-2020
Table 10 Forecast Sales of Other Pet Food by Category: Volume 2020-2025
Table 11 Forecast Sales of Other Pet Food by Category: Value 2020-2025
Table 12 Forecast Sales of Other Pet Food by Category: % Volume Growth 2020-2025
Table 13 Forecast Sales of Other Pet Food by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
Pet care continues growing, helped by the humanisation and premiumisation trends
Mass premium brands drive rethink in distribution of premium brands
Private label continues to grow as food multinationals acquire pet care players
E-commerce continues to make strong gains in pet care
Continued growth ahead for pet care
MARKET INDICATORS
Table 14 Pet Populations 2015-2020
MARKET DATA
Table 15 Sales of Pet Food by Category: Volume 2015-2020
Table 16 Sales of Pet Care by Category: Value 2015-2020
Table 17 Sales of Pet Food by Category: % Volume Growth 2015-2020
Table 18 Sales of Pet Care by Category: % Value Growth 2015-2020
Table 19 NBO Company Shares of Pet Food: % Value 2015-2019
Table 20 LBN Brand Shares of Pet Food: % Value 2016-2019
Table 21 NBO Company Shares of Dog and Cat Food: % Value 2015-2019
Table 22 LBN Brand Shares of Dog and Cat Food: % Value 2016-2019
Table 23 Penetration of Private Label in Pet Care by Category: % Value 2015-2020
Table 24 Distribution of Pet Care by Format: % Value 2015-2020
Table 25 Distribution of Pet Care by Format and Category: % Value 2020
Table 26 Distribution of Dog and Cat Food by Format: % Value 2015-2020
Table 27 Distribution of Dog and Cat Food by Format and Category: % Value 2020
Table 28 Forecast Sales of Pet Food by Category: Volume 2020-2025
Table 29 Forecast Sales of Pet Care by Category: Value 2020-2025
Table 30 Forecast Sales of Pet Food by Category: % Volume Growth 2020-2025
Table 31 Forecast Sales of Pet Care by Category: % Value Growth 2020-2025
DEFINITIONS
SOURCES
Summary 1 Research Sources