NRT SMOKING CESSATION AIDS IN NEW ZEALAND
Euromonitor International
November 2017

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Government Policy of Smokefree New Zealand
the Threat From E-cigarettes
Gum Remains the Most Accessible Product
Competitive Landscape
Lack of Competition Due To the Government-funded Programme
Two Smaller Players Far Behind
Competition Likely From E-cigarettes
Category Indicators
Table 1 Number of Smokers by Gender 2012-2017
Category Data
Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2012-2017
Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2012-2017
Table 4 Sales of NRT Gum by Flavour: % Value 2012-2017
Table 5 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2013-2017
Table 6 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2014-2017
Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2017-2022
Table 8 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2017-2022
Executive Summary
Consistent Growth Overall
Age Segmentation Continues
Hybrid Product Developments
Internet Sales Expected To Increase
Modest Growth Expected Over the Forecast Period
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
Table 10 Life Expectancy at Birth 2012-2017
Market Data
Table 11 Sales of Consumer Health by Category: Value 2012-2017
Table 12 Sales of Consumer Health by Category: % Value Growth 2012-2017
Table 13 NBO Company Shares of Consumer Health: % Value 2013-2017
Table 14 LBN Brand Shares of Consumer Health: % Value 2014-2017
Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2012-2017
Table 16 Distribution of Consumer Health by Format: % Value 2012-2017
Table 17 Distribution of Consumer Health by Format and Category: % Value 2017
Table 18 Forecast Sales of Consumer Health by Category: Value 2017-2022
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 1 OTC: Switches 2016-2017
Sources
Summary 2 Research Sources