Table of Contents
Executive Summary
Market value
Market value forecast
Geography segmentation
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market Segmentation
Geography segmentation
Market distribution
Market Outlook
Market value forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Lojas Americanas S.A.
Ri Happy Brinquedos Ltda.
Wal-Mart Stores, Inc.
Macroeconomic Indicators
Country data
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine


List of Tables
Table 1: Brazil toys & games market value: $ million, 2011-15
Table 2: Brazil toys & games market geography segmentation: $ million, 2015
Table 3: Brazil toys & games market distribution: % share, by value, 2015
Table 4: Brazil toys & games market value forecast: $ million, 2015-20
Table 5: Lojas Americanas S.A. : key facts
Table 6: Lojas Americanas S.A. : key financials ($)
Table 7: Lojas Americanas S.A. : key financials (BRL)
Table 8: Lojas Americanas S.A. : key financial ratios
Table 9: Ri Happy Brinquedos Ltda.: key facts
Table 10: Wal-Mart Stores, Inc. : key facts
Table 11: Wal-Mart Stores, Inc. : key financials ($)
Table 12: Wal-Mart Stores, Inc. : key financial ratios
Table 13: Brazil size of population (million), 2011-15
Table 14: Brazil gdp (constant 2005 prices, $ billion), 2011-15
Table 15: Brazil gdp (current prices, $ billion), 2011-15
Table 16: Brazil inflation, 2011-15
Table 17: Brazil consumer price index (absolute), 2011-15
Table 18: Brazil exchange rate, 2011-15


List of Figures
Figure 1: Brazil toys & games market value: $ million, 2011-15
Figure 2: Brazil toys & games market geography segmentation: % share, by value, 2015
Figure 3: Brazil toys & games market distribution: % share, by value, 2015
Figure 4: Brazil toys & games market value forecast: $ million, 2015-20
Figure 5: Forces driving competition in the toys & games market in Brazil, 2015
Figure 6: Drivers of buyer power in the toys & games market in Brazil, 2015
Figure 7: Drivers of supplier power in the toys & games market in Brazil, 2015
Figure 8: Factors influencing the likelihood of new entrants in the toys & games market in Brazil, 2015
Figure 9: Factors influencing the threat of substitutes in the toys & games market in Brazil, 2015
Figure 10: Drivers of degree of rivalry in the toys & games market in Brazil, 2015
Figure 11: Lojas Americanas S.A. : revenues & profitability
Figure 12: Lojas Americanas S.A. : assets & liabilities
Figure 13: Wal-Mart Stores, Inc. : revenues & profitability
Figure 14: Wal-Mart Stores, Inc. : assets & liabilities