TABLE OF CONTENTS

1 INTRODUCTION 21
1.1 OBJECTIVES OF THE STUDY 21
1.2 MARKET DEFINITION 21
1.2.1 MARKETS COVERED 22
1.2.2 YEARS CONSIDERED IN THE STUDY 23
1.3 CURRENCY 23
1.4 PACKAGE SIZE 23
1.5 LIMITATIONS 23
1.6 STAKEHOLDERS 24
2 RESEARCH METHODOLOGY 25
2.1 RESEARCH DATA 25
2.2 SECONDARY DATA 27
2.2.1 KEY SECONDARY SOURCES 27
2.2.2 KEY DATA FROM SECONDARY SOURCES 28
2.3 PRIMARY DATA 29
2.3.1 SAMPLING TECHNIQUES & DATA COLLECTION METHODS 29
2.3.2 PRIMARY PARTICIPANTS 30
2.4 FACTOR ANALYSIS 30
2.4.1 INTRODUCTION 30
2.4.2 DEMAND-SIDE ANALYSIS 30
2.4.2.1 Increasing vehicle parc influencing the tires aftermarket 30
2.4.2.2 Infrastructure : Roadways 32
2.4.3 SUPPLY-SIDE ANALYSIS 33
2.4.3.1 Fluctuating oil prices impacting tires raw material cost 33
2.4.3.2 Limited inventory of new tire sizes impacting the tires aftermarket 34
2.5 MARKET ESTIMATION 34
2.5.1 BOTTOM-UP APPROACH 34
2.5.2 TOP-DOWN APPROACH 36
2.5.3 MARKET BREAKDOWN & DATA TRIANGULATION 37
2.5.4 ASSUMPTIONS 38
2.5.4.1 Average number of tires employed per vehicle, by vehicle type 38
2.5.4.2 Average number of tires replaced in a single service cycle, By Vehicle Type 39

3 EXECUTIVE SUMMARY 40
3.1 TIRES OE & AFTERMARKET, BY REGION (USD MILLION) 41
3.2 TIRES OE & AFTERMARKET, BY VEHICLE TYPE (USD MILLION) 42
3.3 TIRES OE & AFTERMARKET, BY RIM SIZE (USD MILLION) 43
3.4 TIRES OE MARKET — GROWTH TRENDS 44
3.5 TIRES AFTERMARKET, BY ASPECT RATIO (USD MILLION) 45
3.6 TIRES AFTERMARKET, BY SECTION WIDTH (USD MILLION) 46
3.7 TIRE RETREADING MARKET, BY VEHICLE TYPE (USD MILLION) 47
3.8 OFF-HIGHWAY TIRES OE MARKET, BY APPLICATION (USD MILLION) 48
4 PREMIUM INSIGHTS 49
4.1 ATTRACTIVE MARKET OPPORTUNITIES IN TIRES OE MARKET 49
4.2 TIRES OE MARKET SHARE, BY VEHICLE TYPE & REGION (USD BILLION) 50
4.3 TIRES OE MARKET, BY RIM SIZE (USD BILLION) 51
4.4 TIRE AFTERMARKET, BY REGION (USD BILLION) 52
4.5 TIRE AFTERMARKET, BY VEHICLE TYPE & ASPECT RATIO (USD BILLION) 53
4.6 TIRE AFTERMARKET, BY RIM SIZE (USD BILLION) 54
4.7 TIRE AFTERMARKET, BY SECTION WIDTH (USD BILLION) 54
4.8 TIRE RETREADING MARKET, BY REGION (USD BILLION) 55
4.9 OFF-HIGHWAY TIRES OE MARKET, BY APPLICATION (USD MILLION) 55
5 MARKET OVERVIEW 56
5.1 INTRODUCTION 57
5.2 MARKET DYNAMICS 58
5.2.1 DRIVERS 58
5.2.1.1 Increasing average life of vehicles and average annual miles travelled by light duty vehicles 58
5.2.1.2 Focus on decreasing rolling resistance for better fuel economy 59
5.2.1.3 Increase in demand for high performance & low profile tires 60
5.2.1.4 Increasing global sales of construction & mining equipment’s 61
5.2.2 RESTRAINTS 62
5.2.2.1 Unorganized/Independent aftermarket with major hold of Chinese tire suppliers 62
5.2.2.1.1 Economic cost of Chinese tires: Responsible Factors 63
5.2.2.2 Fluctuating raw material prices 63
5.2.3 OPPORTUNITIES 64
5.2.3.1 Demand for eco-friendly tires owing to stringent regulations 64
5.2.3.2 Tire retreading for light duty vehicles 65
5.2.4 CHALLENGES 66
5.2.4.1 Increasing number of mandatory tests to be performed before commercial use of tires 66

5.3 TIRE RATING/LABELLING AND INFLATION PROGRAMS 66
5.3.1 TIRE STANDARDS 67
5.3.2 TIRE LABELLING/RATING 68
5.3.3 TIRE INFLATION PROGRAMS 68
5.4 PORTER’S FIVE FORCES ANALYSIS 69
5.4.1 TIRES MARKET 69
5.4.1.1 Competitive Rivalry 70
5.4.1.2 Threat of new entrants 71
5.4.1.3 Threat of substitutes 72
5.4.1.4 Bargaining Power of Suppliers 72
5.4.1.5 Bargaining Power of Buyers 73
5.5 FUTURE TECHNOLOGIES 74
5.5.1 ‘CONTISILENT’ BY CONTINENTAL AG 74
5.5.2 NOISE CANCELLING SYSTEM BY PIRELLI 74
5.5.3 “SOUNDCOMFORT” TECHNOLOGY BY GOODYEAR 74
5.5.4 SELF-SEALING TECHNOLOGY 74
5.5.5 SMART TIRES (BHO3 AND TRIPLE TUBE) 74
5.5.6 SPHERICAL TIRES FOR AUTONOMOUS CARS 75
5.5.7 SELF-INFLATING TIRES 75
5.5.8 MICHELIN’S INFINI-COIL TECHNOLOGY 75
5.5.9 TWEEL AIRLESS TIRE (RADICAL NEW WHEEL TECHNOLOGY) 76
5.5.10 MOBILE TIRE PRESSURE APP 76
6 TIRES AFTERMARKET, BY SECTION WIDTH, VEHICLE TYPE & REGION 77
6.1 INTRODUCTION 78
6.2 TIRES AFTERMARKET, BY SECTION WIDTH 78
6.3 TIRES AFTERMARKET FOR SECTION WIDTH <200 MM, BY REGION & VEHICLE TYPE 79
6.4 TIRES AFTERMARKET FOR SECTION WIDTH 200-230 MM, BY REGION & VEHICLE TYPE 81
6.5 TIRES AFTERMARKET FOR SECTION WIDTH >230 MM, BY REGION & VEHICLE TYPE 83
7 TIRES AFTERMARKET, BY ASPECT RATIO, VEHICLE TYPE & REGION 85
7.1 INTRODUCTION 86
7.2 TIRES AFTERMARKET, BY ASPECT RATIO 87
7.3 TIRES AFTERMARKET FOR ASPECT RATIO 35-55, BY REGION & VEHICLE TYPE 88
7.4 TIRES AFTERMARKET FOR ASPECT RATIO 60-70, BY REGION & VEHICLE TYPE 90
7.5 TIRES AFTERMARKET FOR ASPECT RATIO 75-85, BY REGION & VEHICLE TYPE 92

8 TIRES AFTERMARKET, BY RIM SIZE, REGION & VEHICLE TYPE 94
8.1 INTRODUCTION 95
8.2 TIRES AFTERMARKET, BY RIM SIZE 96
8.2.1 13”-15” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE 97
8.2.2 16”-18” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE 99
8.2.3 19”–21” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE 101
8.2.4 22”–26” RIM SIZE TIRE AFTERMARKET, BY REGION & VEHICLE TYPE 103
9 TIRES AFTERMARKET, BY REGION & VEHICLE TYPE 105
9.1 INTRODUCTION 106
9.2 TIRES AFTERMARKET , BY REGION & VEHICLE TYPE 107
9.2.1 PASSENGER CAR TIRES AFTERMARKET , BY REGION 108
9.2.2 LIGHT COMMERCIAL VEHICLE (LCV) TIRES AFTERMARKET, BY REGION 109
9.2.3 HEAVY COMMERCIAL VEHICLE (HCV) TIRES AFTERMARKET, BY REGION 110
10 TIRES RETREADING MARKET, BY REGION & VEHICLE TYPE 112
10.1 INTRODUCTION 113
10.2 TIRES RETREADING MARKET , BY REGION & VEHICLE TYPE 114
10.2.1 PASSENGER CAR TIRES RETREADING MARKET , BY REGION 115
10.2.2 LIGHT COMMERCIAL VEHICLE (LCV) TIRES RETREADING MARKET, BY REGION 116
10.2.3 HEAVY COMMERCIAL VEHICLE (HCV) TIRES RETREADING MARKET,
BY REGION 117
11 OFF-HIGHWAY TIRES OE MARKET, BY REGION & APPLICATION 119
11.1 INTRODUCTION 120
11.2 OFF-HIGHWAY TIRES OE MARKET , BY APPLICATION 121
11.2.1 CONSTRUCTION EQUIPMENT TIRES OE MARKET, BY REGION 122
11.2.2 AGRICULTURAL TRACTORS TIRES OE MARKET, BY REGION 123
12 TIRES OE MARKET, BY COUNTRY, VEHICLE TYPE AND RIM SIZE 124
12.1 INTRODUCTION 125
12.2 ASIA-OCEANIA : TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 129
12.2.1 CHINA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 134
12.2.2 JAPAN: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 136
12.2.3 SOUTH KOREA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 138
12.2.4 INDIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 140
12.2.5 REST OF ASIA-OCEANIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 142
12.3 EUROPE : TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 144
12.3.1 GERMANY: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 148
12.3.2 FRANCE: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 150
12.3.3 U.K.: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 152
12.3.4 SWEDEN: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 154
12.3.5 TURKEY: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 156
12.3.6 REST OF EUROPE: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 158
12.4 NORTH AMERICA : TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 160
12.4.1 U.S.: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 165
12.4.2 MEXICO: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 167
12.4.3 CANADA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 169
12.5 REST OF THE WORLD: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 171
12.5.1 BRAZIL: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 174
12.5.2 RUSSIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 176
12.5.3 ROW OTHERS: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE 178
13 COMPETITIVE LANDSCAPE 180
13.1 MARKET SHARE ANALYSIS - TIRES MARKET FOR AUTOMOTIVE OE 181
13.2 COMPETITIVE SITUATION & TRENDS 184
13.2.1 BATTLE FOR MARKET SHARE 185
13.3 SUPPLY CONTRACTS/PARTNERSHIPS/JOINT VENTURES 186
13.4 NEW PRODUCT DEVELOPMENT 187
13.5 EXPANSIONS 188
13.6 MERGERS & ACQUISITIONS 189
14 COMPANY PROFILES 190
(Company at a Glance, Recent Financials, Products & Services, Strategies & Insights, & Recent Developments)*
14.1 INTRODUCTION 190
14.2 BRIDGESTONE CORPORATION 190
14.3 CONTINENTAL AG 195
14.4 THE GOODYEAR TIRE & RUBBER COMPANY 199
14.5 MICHELIN 203
14.6 PIRELLI & C. S.P.A 206
14.7 SUMITOMO RUBBER INDUSTRIES, LTD. 209
14.8 HANKOOK TIRE 211
14.9 YOKOHAMA RUBBER CO. LTD. 214
14.10 COOPER TIRE & RUBBER COMPANY 216
14.11 TOYO TIRE & RUBBER CO. LTD. 218
*Details on company at a glance, recent financials, products & services, strategies & insights, & recent developments might not be captured in case of unlisted companies.

15 KEY INNOVATORS 220
15.1 INTRODUCTION 220
15.2 CODA DEVELOPMENT 220
15.2.1 COMPANY OVERVIEW 220
15.2.2 KEY INNOVATION 220
15.2.3 IMPACT OF INNOVATION ON TIRE INDUSTRY 221
15.3 KUMHO TIRE 221
15.3.1 COMPANY OVERVIEW 221
15.3.2 KEY INNOVATION 221
15.3.3 IMPACT OF INNOVATION ON TIRE INDUSTRY 221
15.4 NOKIAN TYRES PLC 222
15.4.1 COMPANY OVERVIEW 222
15.4.2 KEY INNOVATION 222
15.4.3 IMPACT OF INNOVATION ON TIRE INDUSTRY 222
16 APPENDIX 223
16.1 INSIGHTS OF INDUSTRY EXPERTS 223
16.2 DISCUSSION GUIDE 224
16.3 ADDITIONAL DEVELOPMENTS 226
16.4 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 229
16.5 AVAILABLE CUSTOMIZATIONS 231
16.5.1 AUTOMOTIVE TIRES OE MARKET, BY TYPE, VEHICLE TYPE AND BY COUNTRY 231
16.5.1.1 Radial 231
16.5.1.2 Bias 231
16.5.2 AUTOMOTIVE TIRES OE MARKET, BY TUBE TYPE AND VEHICLE TYPE 231
16.5.2.1 Tube 231
16.5.2.2 Tubeless 231
16.5.3 AUTOMOTIVE TIRE OE MARKET, BY MATERIAL TYPE & REGION 231
16.5.3.1 Polymers 231
16.5.3.2 Fillers 231
16.5.3.3 Softeners 231
16.5.3.4 Curatives 231
16.5.3.5 Others 231
16.5.4 AUTOMOTIVE TIRE OE MARKET, BY SEASON & REGION 231
16.5.4.1 Summer 231
16.5.4.2 Winter 231
16.5.4.2.1 Studded 231
16.5.4.2.2 Non-Studded 231
16.5.4.3 All season 231
16.5.5 OFF HIGHWAY TIRE OE MARKET, BY VEHICLE TYPE, RIM SIZE & REGION 231
16.5.5.1 Construction 231
16.5.5.1.1 Rim diameter (24 to 32 inch) 231
16.5.5.1.2 Rim diameter (34 to 54 inch) 231
16.5.5.2 Agricultural tractors 231
16.5.5.2.1 Rim diameter (24 to 35 inch) 232
16.5.5.2.2 Rim diameter (39 to 57 inch) 232
16.5.6 GLOBAL RETREADING MARKET, BY RETREAD PROCESS
(COMMERCIAL VEHICLES) 232
16.5.6.1 Mold cure 232
16.5.6.2 Pre-cure 232
16.5.7 AUTOMOTIVE TIRES WHO SUPPLIES WHOM DATA 232
16.5.7.1 Americas 232
16.5.7.2 Europe 232
16.5.7.3 ASEAN countries 232
16.5.7.4 India, China, Japan 232
16.6 RELATED REPORTS 233
16.7 AUTHOR DETAILS 234


LIST OF TABLES

TABLE 1 RATE CHANGE OF ROLLING RESISTANCE COEFFICIENT (RRC) FROM 2012 TO 2015 60
TABLE 2 HIGH PERFORMANCE PASSENGER CAR AND LIGHT TRUCK TIRES MARKET VOLUME (MILLION UNITS) 60
TABLE 3 TIRE RETAIL SALES IN THE U.S. FROM 2012 TO 2016 62
TABLE 4 TIRE MANUFACTURERS FOCUS TOWARDS ECO-FRIENDLY MATERIALS 65
TABLE 5 KEY REGIONS OR COUNTRIES WITH THEIR TIRE RATING/LABELLING AND INFLATION PROGRAMS 66
TABLE 6 TIRE STANDARDS BY EUROPEAN UNION 67
TABLE 7 TIRE LABELLING GRADES FOR EUROPEAN UNION AND JAPAN 68
TABLE 8 PORTER’S FIVE FORCES ANALYSIS 70
TABLE 9 TIRES AFTERMARKET, BY SECTION WIDTH , 2014–2021 (MILLION UNITS) 78
TABLE 10 TIRES AFTERMARKET , BY SECTION WIDTH, 2014–2021 (USD MILLION) 79
TABLE 11 TIRES AFTERMARKET FOR SECTION WIDTH <200 MM, BY REGION &
VEHICLE TYPE, 2014–2021 (MILLION UNITS) 79
TABLE 12 TIRES AFTERMARKET FOR SECTION WIDTH <200 MM, BY REGION
& VEHICLE TYPE, 2014–2021 (USD MILLION) 80
TABLE 13 TIRES AFTERMARKET FOR SECTION WIDTH 200-230 MM, BY REGION
& VEHICLE TYPE, 2014–2021 (MILLION UNITS) 81
TABLE 14 TIRES AFTERMARKET FOR SECTION WIDTH 200-230 MM, BY REGION
& VEHICLE TYPE, 2014–2021 (USD MILLION) 82
TABLE 15 TIRES AFTERMARKET FOR SECTION WIDTH >230 MM, BY REGION
& VEHICLE TYPE, 2014–2021 (MILLION UNITS) 83
TABLE 16 TIRES AFTERMARKET FOR SECTION WIDTH >230 MM , BY REGION
& VEHICLE TYPE, 2014–2021 (USD MILLION) 84
TABLE 17 TIRES AFTERMARKET, BY ASPECT RATIO , 2014–2021 (MILLION UNITS) 87
TABLE 18 TIRES AFTERMARKET , BY ASPECT RATIO, 2014–2021 (USD MILLION) 87
TABLE 19 TIRES AFTERMARKET FOR ASPECT RATIO 35-55, BY REGION & VEHICLE TYPE, 2014–2021 (MILLION UNITS) 88
TABLE 20 TIRES AFTERMARKET FOR ASPECT RATIO 35-55, BY REGION & VEHICLE TYPE, 2014–2021 (USD MILLION) 89
TABLE 21 TIRES AFTERMARKET FOR ASPECT RATIO 60-70, BY REGION & VEHICLE TYPE, 2014–2021 (MILLION UNITS) 90
TABLE 22 TIRES AFTERMARKET FOR ASPECT RATIO 60-70, BY REGION & VEHICLE TYPE, 2014–2021 (USD MILLION) 91
TABLE 23 TIRES AFTERMARKET FOR ASPECT RATIO 75-85, BY REGION & VEHICLE TYPE, 2014–2021 (MILLION UNITS) 92
TABLE 24 TIRES AFTERMARKET FOR ASPECT RATIO 75-85, BY REGION & VEHICLE TYPE, 2014–2021 (USD MILLION) 93
TABLE 25 TIRES AFTERMARKET, BY RIM SIZE, 2014–2021 (MILLION UNITS) 96
TABLE 26 TIRES AFTERMARKET, BY RIM SIZE, 2014–2021 (USD MILLION) 96

TABLE 27 13”-15” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE,
2014–2021 (MILLION UNITS) 97
TABLE 28 13”-15” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE,
2014–2021 (USD MILLION) 98
TABLE 29 16”-18” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE,
2014–2021 (MILLION UNITS) 99
TABLE 30 16”-18” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE,
2014–2021 (USD MILLION) 100
TABLE 31 19”–21” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE,
2014–2021 (MILLION UNITS) 101
TABLE 32 19”–21” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE,
2014–2021 (USD MILLION) 102
TABLE 33 22”–26” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE,
2014–2021 (MILLION UNITS) 103
TABLE 34 22”–26” RIM SIZE TIRES AFTERMARKET, BY REGION & VEHICLE TYPE,
2014–2021 (USD MILLION) 104
TABLE 35 AUTOMOTIVE TIRES AFTERMARKET , BY REGION, 2014–2021 (MILLION UNITS) 107
TABLE 36 TIRES AFTERMARKET, BY REGION, 2014–2021 (USD BILLION) 107
TABLE 37 TIRES AFTERMARKET, BY VEHICLE TYPE, 2014–2021 (MILLION UNITS) 107
TABLE 38 TIRES AFTERMARKET, BY VEHICLE TYPE, 2014–2021 (USD BILLION) 108
TABLE 39 PASSENGER CAR TIRES AFTERMARKET, BY REGION, 2014–2021 (MILLION UNITS) 108
TABLE 40 PASSENGER CAR TIRES AFTERMARKET, BY REGION, 2014–2021 (USD BILLION) 109
TABLE 41 LIGHT COMMERCIAL VEHICLE (LCV) TIRES AFTERMARKET, BY REGION,
2014–2021 (MILLION UNITS) 109
TABLE 42 LIGHT COMMERCIAL VEHICLE (LCV) TIRES AFTERMARKET, BY REGION,
2014–2021 (USD BILLION) 110
TABLE 43 HEAVY COMMERCIAL VEHICLE (HCV) TIRES AFTERMARKET, BY REGION,
2014–2021 (MILLION UNITS) 110
TABLE 44 HEAVY COMMERCIAL VEHICLE (HCV) TIRES AFTERMARKET, BY REGION,
2014–2021 (USD BILLION) 111
TABLE 45 TIRES RETREADING MARKET , BY REGION, 2014–2021 (MILLION UNITS) 114
TABLE 46 TIRES RETREADING MARKET, BY REGION, 2014–2021 (USD BILLION) 114
TABLE 47 TIRES RETREADING MARKET, BY VEHICLE TYPE, 2014–2021 (MILLION UNITS) 115
TABLE 48 TIRES RETREADING MARKET, BY VEHICLE TYPE, 2014–2021 (USD MILLION) 115
TABLE 49 PASSENGER CAR TIRES RETREADING MARKET, BY REGION,
2014–2021 (MILLION UNITS) 115
TABLE 50 PASSENGER CAR TIRES RETREADING MARKET, BY REGION,
2014–2021 (USD MILLION) 116
TABLE 51 LIGHT COMMERCIAL VEHICLE (LCV) TIRES RETREADING MARKET, BY REGION, 2014–2021 (MILLION UNITS) 116
TABLE 52 LIGHT COMMERCIAL VEHICLE (LCV) TIRES RETREADING MARKET, BY REGION, 2014–2021 (USD MILLION) 117
TABLE 53 HEAVY COMMERCIAL VEHICLE (HCV) TIRES RETREADING MARKET, BY REGION, 2014–2021 (MILLION UNITS) 117
TABLE 54 HEAVY COMMERCIAL VEHICLE (HCV) TIRES RETREADING MARKET, BY REGION, 2014–2021 (USD MILLION) 118

TABLE 55 OFF-HIGHWAY TIRES OE MARKET , BY APPLICATION, 2014–2021 (‘000 UNITS) 121
TABLE 56 OFF-HIGHWAY TIRES OE MARKET, BY APPLICATION, 2014–2021 (USD MILLION) 121
TABLE 57 CONSTRUCTION EQUIPMENT TIRES OE MARKET, BY REGION,
2014–2021 (‘000 UNITS) 122
TABLE 58 CONSTRUCTION EQUIPMENT TIRES OE MARKET, BY REGION,
2014–2021 (USD MILLION) 122
TABLE 59 AGRICULTURAL TRACTORS TIRES OE MARKET, BY REGION,
2014–2021 (‘000 UNITS) 123
TABLE 60 AGRICULTURAL TRACTORS TIRES OE MARKET, BY REGION,
2014–2021 (USD MILLION) 123
TABLE 61 TIRES MARKET FOR OE, BY REGION, 2014–2021 (‘000 UNITS) 126
TABLE 62 TIRES MARKET FOR OE, BY REGION, 2014–2021 (USD MILLION) 126
TABLE 63 TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE, 2014–2021 (‘000 UNITS) 127
TABLE 64 TIRES MARKET FOR OE , BY VEHICLE TYPE & RIM SIZE, 2014–2021(USD MILLION) 128
TABLE 65 ASIA-OCEANIA: TIRES MARKET FOR OE, BY COUNTRY, 2014–2021 (‘000 UNITS) 131
TABLE 66 ASIA-OCEANIA: TIRES MARKET FOR OE, BY COUNTRY, 2014–2021 (USD MILLION) 131
TABLE 67 ASIA-OCEANIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 132
TABLE 68 ASIA-OCEANIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 133
TABLE 69 CHINA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 134
TABLE 70 CHINA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 135
TABLE 71 JAPAN: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 136
TABLE 72 JAPAN: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 137
TABLE 73 SOUTH KOREA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 138
TABLE 74 SOUTH KOREA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 139
TABLE 75 INDIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 140
TABLE 76 INDIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 141
TABLE 77 REST OF ASIA-OCEANIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE, 2014–2021 (‘000 UNITS) 142
TABLE 78 REST OF ASIA-OCEANIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE, 2014–2021 (USD MILLION) 143
TABLE 79 EUROPE: TIRES MARKET FOR OE, BY COUNTRY, 2014–2021 (‘000 UNITS) 145
TABLE 80 EUROPE: TIRES MARKET FOR OE, BY COUNTRY, 2014–2021 (USD MILLION) 145
TABLE 81 EUROPE: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 146
TABLE 82 EUROPE: TIRES MARKET FOR OE, BY VEHICLE TYPE AND RIM SIZE,
2014–2021 (USD MILLION) 147

TABLE 83 GERMANY: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 148
TABLE 84 GERMANY: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 149
TABLE 85 FRANCE: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 150
TABLE 86 FRANCE: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 151
TABLE 87 U.K.: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 152
TABLE 88 U.K.: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 153
TABLE 89 SWEDEN: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 154
TABLE 90 SWEDEN: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 155
TABLE 91 TURKEY: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 156
TABLE 92 TURKEY: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 157
TABLE 93 REST OF EUROPE: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 158
TABLE 94 REST OF EUROPE: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 159
TABLE 95 NORTH AMERICA: TIRES MARKET FOR OE, BY COUNTRY, 2014–2021 (‘000 UNITS) 162
TABLE 96 NORTH AMERICA: TIRES MARKET FOR OE , BY COUNTRY,
2014–2021 (USD MILLION) 162
TABLE 97 NORTH AMERICA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 163
TABLE 98 NORTH AMERICA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 164
TABLE 99 U.S.: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 165
TABLE 100 U.S.: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 166
TABLE 101 MEXICO: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 167
TABLE 102 MEXICO: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 168
TABLE 103 CANADA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 169
TABLE 104 CANADA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 170
TABLE 105 REST OF THE WORLD: TIRES MARKET FOR OE, BY COUNTRY,
2014–2021 (‘000 UNITS) 171
TABLE 106 REST OF THE WORLD: TIRES MARKET FOR OE, BY COUNTRY,
2014–2021 (USD MILLION) 171

TABLE 107 REST OF THE WORLD: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE, 2014–2021 (‘000 UNITS) 172
TABLE 108 REST OF THE WORLD: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE, 2014–2021 (USD MILLION) 173
TABLE 109 BRAZIL: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 174
TABLE 110 BRAZIL: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 175
TABLE 111 RUSSIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 176
TABLE 112 RUSSIA: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 177
TABLE 113 ROW OTHERS: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (‘000 UNITS) 178
TABLE 114 ROW OTHERS: TIRES MARKET FOR OE, BY VEHICLE TYPE & RIM SIZE,
2014–2021 (USD MILLION) 179
TABLE 115 SUPPLY CONTRACTS, 2016 186
TABLE 116 NEW PRODUCT DEVELOPMENT, 2016–2017 187
TABLE 117 EXPANSIONS, 2016–2017 188
TABLE 118 MERGERS & ACQUISITIONS, 2012–2016 189
TABLE 119 KEY INNOVATORS, INNOVATIONS AND IMPACT ON TIRE INDUSTRY 220
TABLE 120 ADDITIONAL DEVELOPMENTS 226


LIST OF FIGURES

FIGURE 1 TIRES MARKET FOR OE AND AFTERMARKET- MARKET SEGMENTATION 22
FIGURE 2 TIRES MARKET: RESEARCH DESIGN 25
FIGURE 3 RESEARCH DESIGN MODEL 26
FIGURE 4 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE,
DESIGNATION, & REGION 29
FIGURE 5 PASSENGER CARS AND COMMERCIAL VEHICLE PARC, 2013-2014 (‘000 UNITS) 31
FIGURE 6 ROAD NETWORK VS. PASSENGER CAR SALES 32
FIGURE 7 FLUCTUATING OIL PRICES IMPACTING PRICE OF STYRENE AND BUTADIENE
RAW MATERIALS 33
FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH
(AUTOMOTIVE TIRES OE MARKET) 35
FIGURE 9 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH (AUTOMOTIVE TIRES AFTERMARKET FOR RIM SIZE, ASPECT RATIO & SECTION WIDTH) 36
FIGURE 10 DATA TRIANGULATION 37
FIGURE 11 ASIA-OCEANIA REGION EXPECTED TO DOMINATE THE TIRES OE & AFTERMARKET, 2016–2021 (USD MILLION) 41
FIGURE 12 PASSENGER CAR SEGMENT ESTIMATED TO BE THE LARGEST MARKET FOR TIRES OE AND AFTERMARKET, 2016–2021 (USD MILLION) 42
FIGURE 13 16”-18” RIM SIZE TIRES ARE ESTIMATED TO LEAD WITH THE LARGEST SHARE IN THE TIRES OE MARKET, 2016–2021 (USD MILLION) 43
FIGURE 14 CHINA PROJECTED TO BE THE FASTEST GROWING MARKET DURING THE FORECAST PERIOD, 2016–2021 (USD MILLION) 44
FIGURE 15 TIRES WITH ASPECT RATIO >70 EXPECTED TO LEAD WITH THE LARGEST MARKET SIZE, 2016–2021 (USD MILLION) 45
FIGURE 16 TIRES WITH ASPECT RATIO >230 MM SECTION WIDTH EXPECTED TO LEAD WITH THE LARGEST MARKET SIZE , 2016–2021 (USD MILLION) 46
FIGURE 17 HCV VEHICLE SEGMENT TO HOLD THE LARGEST MARKET SHARE IN THE TIRE RETREADING MARKET DURING THE FORECAST PERIOD(USD MILLION) 47
FIGURE 18 CONSTRUCTION EQUIPMENT SEGMENT EXPECTED TO HOLD THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD(USD MILLION) 48
FIGURE 19 GROWING AUTOMOTIVE PRODUCTION ACROSS THE GLOBE TO DRIVE THE TIRES OE MARKET 49
FIGURE 20 PASSENGER CARS TO HOLD THE LARGEST SHARE IN TIRE OE MARKET 50
FIGURE 21 16”-18” RIM SIZE TIRES IS PROJECTED TO LEAD THE TIRES MARKET 51
FIGURE 22 NORTH AMERICA TO REGISTER THE HIGHEST GROWTH DURING FORECAST PERIOD 52
FIGURE 23 INCREASING AVERAGE AGE OF VEHICLE AND MILES TRAVELLED TO DRIVE THE AFTERMARKET FOR TIRES DURING THE FORECAST PERIOD 53
FIGURE 24 THE MARKET FOR TIRES WITH RIM SIZE 13” – 15” LED THE TIRE AFTERMARKET
IN 2016 54
FIGURE 25 TIRES WITH SECTION WIDTH >230 LED THE TIRE AFTERMARKET IN 2016 54
FIGURE 26 NORTH AMERICA LED THE MARKET FOR TIRE RETREADING IN 2016 55
FIGURE 27 CONSTRUCTION EQUIPMENT TIRES LED THE MARKET FOR OFF-HIGHWAY TIRES MARKET IN 2016 55
FIGURE 28 TIRES FOR OE AND AFTERMARKET: MARKET DYNAMICS 58
FIGURE 29 EU PASSENGER CAR FLEET AVERAGE AGE (YEARS) 59
FIGURE 30 CONSTRUCTION EQUIPMENT MARKET VOLUME, BY REGION,
2015–2021 (‘000 UNITS) 61
FIGURE 31 MINING EQUIPMENT MARKET VALUE ,BY REGION, 2015–2021 (USD BILLION) 62
FIGURE 32 NATURAL RUBBER PRICING VARIATIONS VS OIL PRICES, 2005–2015 64
FIGURE 33 PORTER’S FIVE FORCES ANALYSIS: TIRES MARKET 69
FIGURE 34 INTENSITY OF COMPETITIVE RIVALRY IN THE AUTOMOTIVE TIRES MARKET IS CONSIDERED MEDIUM 69
FIGURE 35 HIGH EXIT BARRIER IN THE MARKET LEADS TO A MEDIUM DEGREE OF COMPETITION IN THE TIRES MARKET 70
FIGURE 36 PRESENCE OF ESTABLISHED PLAYERS MAKES THE THREAT OF
NEW ENTRANTS MEDIUM 71
FIGURE 37 IMPORT OF CHINESE TIRES MAKES THE THREAT OF SUBSTITUTES MEDIUM 72
FIGURE 38 WIDE CUSTOMER BASE MAKES THE BARGAINING POWER OF SUPPLIERS LOW 72
FIGURE 39 SMALL NUMBER OF QUALITY SUPPLIERS MAKES THE BARGAINING POWER OF BUYERS MEDIUM 73
FIGURE 40 TIRE SECTION WIDTH <200 MM AFTERMARKET IS LEADING WITH THE LARGEST MARKET SIZE , 2016–2021 (MILLION UNITS) 78
FIGURE 41 TIRE ASPECT RATIO 75-85 AFTERMARKET IS LEADING WITH LARGEST MARKET SIZE, 2016–2021 (USD MILLION) 86
FIGURE 42 13”-15” RIM SIZE TIRES IS DOMINATING WITH THE LARGEST MARKET SIZE,
2016–2021 (MILLION UNITS) 95
FIGURE 43 ASIA-OCEANIA TO BE THE LARGEST AFTERMARKET FOR TIRES,
2016–2021 (MILLION UNITS) 106
FIGURE 44 NORTH AMERICA TO BE THE LARGEST RETREADING MARKET FOR AUTOMOTIVE TIRES, 2016–2021 (MILLION UNITS) 113
FIGURE 45 AGRICULTURAL TRACTORS TO HOLD THE LARGER MARKET FOR OFF-HIGHWAY TIRES, 2016–2021 (‘000 UNITS) 120
FIGURE 46 TIRES OE MARKET OUTLOOK, BY COUNTRY, 2016–2021 125
FIGURE 47 ASIA-OCEANIA: TIRES MARKET FOR OE SNAPSHOT 130
FIGURE 48 EUROPE: GERMANY IS LEADING WITH THE LARGEST TIRES MARKET FOR OE, 2016–2021 (USD MILLION) 144
FIGURE 49 NORTH AMERICA: TIRES MARKET FOR OE SNAPSHOT 161
FIGURE 50 COMPANIES ADOPTED SUPPLY CONTRACTS/PARTNERSHIPS/JOINT VENTURES AS THE KEY GROWTH STRATEGY OVER THE PAST FEW YEARS 180
FIGURE 51 TIRES MARKET FOR AUTOMOTIVE OE – GLOBAL MARKET SHARE ANALYSIS , 2016 181
FIGURE 52 TIRES MARKET FOR AUTOMOTIVE OE - NORTH AMERICA MARKET SHARE
ANALYSIS , 2016 182
FIGURE 53 AUTOMOTIVE TIRE AFTERMARKET – U.S. MARKET SHARE ANALYSIS, 2016 183
FIGURE 54 AGRICULTURAL TRACTORS TIRES OE MARKET– U.S. MARKET SHARE
ANALYSIS, 2016 184
FIGURE 55 MARKET EVOLUTION FRAMEWORK - SIGNIFICANT SUPPLY CONTRACTS/PARTNERSHIPS/JOINT VENTURES BOOSTED GROWTH FROM
2012 TO 2017 184
FIGURE 56 BATTLE FOR MARKET SHARE: SUPPLY CONTRACTS/PARTNERSHIPS/JOINT VENTURES IS THE KEY STRATEGY 185
FIGURE 57 BRIDGESTONE CORPORATION: COMPANY SNAPSHOT 190
FIGURE 58 BRIDGESTONE CORPORATION: SWOT ANALYSIS 193
FIGURE 59 CONTINENTAL AG: COMPANY SNAPSHOT 195
FIGURE 60 CONTINENTAL AG: SWOT ANALYSIS 197
FIGURE 61 THE GOODYEAR TIRE & RUBBER COMPANY: COMPANY SNAPSHOT 199
FIGURE 62 THE GOODYEAR TIRE & RUBBER COMPANY : SWOT ANALYSIS 201
FIGURE 63 MICHELIN: COMPANY SNAPSHOT 203
FIGURE 64 MICHELIN: SWOT ANALYSIS 205
FIGURE 65 PIRELLI & C. S.P.A: COMPANY SNAPSHOT 206
FIGURE 66 PIRELLI & C. S.P.A : SWOT ANALYSIS 208
FIGURE 67 SUMITOMO RUBBER INDUSTRIES, LTD.: COMPANY SNAPSHOT 209
FIGURE 68 HANKOOK TIRE : COMPANY SNAPSHOT 211
FIGURE 69 YOKOHAMA RUBBER CO. LTD.: COMPANY SNAPSHOT 214
FIGURE 70 COOPER TIRE & RUBBER COMPANY: COMPANY SNAPSHOT 216
FIGURE 71 TOYO TIRES & RUBBER CO. LTD.: COMPANY SNAPSHOT 218