Table of Contents
1. REPORT SCOPE 1
2. EXECUTIVE SUMMARY 2
3. THE US IN ITS REGIONAL CONTEXT 3
3.1. THE US MARKET SHARE IN THE GLOBAL AND NORTH AMERICANPREPARED MEALS SECTOR 3
3.2. THE US COMPARED TO OTHER MAJOR COUNTRIES IN THE NORTH AMERICAN REGION 4
4. MARKET SIZE ANALYSIS - PREPARED MEALS SECTOR 5
4.1. VALUE AND VOLUME ANALYSIS - PREPARED MEALS SECTOR IN THE US 5
4.2. PER CAPITA CONSUMPTION ANALYSIS-THE US COMPARED TO THE GLOBAL AND NORTH AMERICA 6
4.3. MARKET SIZE AND GROWTH ANALYSIS BY PREPARED MEALS MARKETS 7
4.4. GROWTH ANALYSIS BY MARKETS 8
5. MARKET AND CATEGORY ANALYSIS 9
5.1. PER CAPITA CONSUMPTION ANALYSIS BY MARKETS 9
5.2. MARKET ANALYSIS: MEAL KITS 10
5.3. MARKET ANALYSIS: PIZZA 13
5.4. MARKET ANALYSIS: READY MEALS 15
6. DISTRIBUTION ANALYSIS 18
6.1. DISTRIBUTION CHANNEL SHARE ANALYSIS: PREPARED MEALS 18
6.2. DISTRIBUTION CHANNEL SHARE ANALYSIS: MEAL KITS 19
6.3. DISTRIBUTION CHANNEL SHARE ANALYSIS: PIZZA 20
6.4. DISTRIBUTION CHANNEL SHARE ANALYSIS: READY MEALS 21
7. COMPETITIVE LANDSCAPE 22
7.1. BRAND SHARE ANALYSIS BY SECTOR 22
7.2. BRAND SHARE ANALYSIS BY MARKETS 26
7.3. BRAND SHARE ANALYSIS BY CATEGORY 31
7.3.1. Meal Kits 31
7.3.2. Pizza 33
7.3.3. Ready Meals 34
7.4. PRIVATE LABEL SHARE ANALYSIS 36
8. HEALTH & WELLNESS ANALYSIS 38
8.1. MARKET SIZE ANALYSIS BY HEALTH & WELLNESS CLAIMS 38
8.2. MARKET SIZE ANALYSIS - HEALTH & WELLNESS PRODUCT ATTRIBUTES 39
8.3. MARKET SIZE ANALYSIS - HEALTH & WELLNESS CONSUMER BENEFITS 40
8.4. LEADING COMPANIES IN THE HEALTH & WELLNESS MARKET 41
9. PACKAGING ANALYSIS 42
9.1. PACKAGING SHARE AND GROWTH ANALYSIS BY PACKAGING MATERIAL IN THE PREPARED MEALS SECTOR 42
9.2. PACKAGING SHARE ANALYSIS BY PACKAGING MATERIAL, BYMARKETS 43
9.3. PACKAGING SHARE AND GROWTH ANALYSIS BY CONTAINER TYPE IN THE PREPARED MEALS SECTOR 44
9.4. PACKAGING SHARE ANALYSIS BY CONTAINER TYPE, BYMARKETS 45
9.5. PACKAGING SHARE AND GROWTH ANALYSIS BY CLOSURE TYPE IN THE PREPARED MEALS SECTOR 46
9.6. PACKAGING SHARE ANALYSIS BY CLOSURE TYPE, BYMARKETS 47
9.7. PACKAGING SHARE AND GROWTH ANALYSIS BY OUTER TYPE IN THE PREPARED MEALS SECTOR 48
9.8. PACKAGING SHARE ANALYSIS BY OUTER TYPE, BYMARKETS 49
10. MACROECONOMIC ANALYSIS 50
10.1. GDP PER CAPITA 53
10.2. POPULATION AND POPULATION GROWTH 54
10.3. CONSUMER PRICE INDEX 55
10.4. POPULATION BREAKDOWN BY AGE 56
11. METHODOLOGY 57
12. DEFINITIONS 58
13. APPENDIX 69
14. ABOUT GLOBALDATA 77
15. DISCLAIMER 78
16. CONTACT US 79

List of Tables
TABLE 1: GROWTH ANALYSIS BY MARKETS, 2016-2021 8
TABLE 2: BRAND VALUE AND VOLUME- PREPARED MEALS SECTOR 23
TABLE 3: BRAND VALUE AND VOLUME- PREPARED MEALS SECTOR 24
TABLE 4: BRAND VALUE AND VOLUME- PREPARED MEALS SECTOR 25
TABLE 5: BRAND VALUE AND VOLUME-MEAL KITS MARKET 26
TABLE 6: BRAND VALUE AND VOLUME-PIZZA MARKET 27
TABLE 7: BRAND VALUE AND VOLUME-PIZZA MARKET 28
TABLE 8: BRAND VALUE AND VOLUME-READY MEALS MARKET 29
TABLE 9: BRAND VALUE AND VOLUME-READY MEALS MARKET 30
TABLE 10: BRAND VALUE AND VOLUME-AMBIENT MEAL KITS CATEGORY 31
TABLE 11: BRAND VALUE AND VOLUME-CHILLED MEAL KITS CATEGORY 31
TABLE 12: BRAND VALUE AND VOLUME-FROZEN MEAL KITS CATEGORY 32
TABLE 13: BRAND VALUE AND VOLUME-CHILLED PIZZA CATEGORY 33
TABLE 14: BRAND VALUE AND VOLUME-FROZEN PIZZA CATEGORY 33
TABLE 15: BRAND VALUE AND VOLUME-AMBIENT READY MEALS CATEGORY 34
TABLE 16: BRAND VALUE AND VOLUME-CHILLED READY MEALS CATEGORY 34
TABLE 17: BRAND VALUE AND VOLUME- DRIED READY MEALS CATEGORY 35
TABLE 18: BRAND VALUE AND VOLUME- FROZEN READY MEALS CATEGORY 35
TABLE 19: RELATIVE COMPARISON OF COUNTRIES BASED ON PEST ANALYSIS 50
TABLE 20: MARKET DEFINITIONS 58
TABLE 21: CATEGORY DEFINITIONS 58
TABLE 22: CHANNEL DEFINITIONS 60
TABLE 23: HEALTH &WELLNESS: PRODUCT ATTRIBUTES-FOOD MINUS 61
TABLE 24: HEALTH & WELLNESS: PRODUCT ATTRIBUTES-FREE FROM 62
TABLE 25: HEALTH & WELLNESS: PRODUCT ATTRIBUTES-FUNCTIONAL & FORTIFIED 63
TABLE 26: HEALTH & WELLNESS: PRODUCT ATTRIBUTES-NATURALLY HEALTHY 64
TABLE 27: HEALTH & WELLNESS: PRODUCT ATTRIBUTES-FOOD INTOLERANCE 65
TABLE 28: HEALTH & WELLNESS: CONSUMER BENEFITS-HEALTH MANAGEMENT 66
TABLE 29: HEALTH & WELLNESS: ANALYSIS BY CONSUMER BENEFITS 67
TABLE 30: HEALTH & WELLNESS: CONSUMER BENEFITS-PERFORMANCE 68
TABLE 31:MARKET VALUE-BY CATEGORY (US$ MILLIONS), 2011-2021 69
TABLE 32: MARKET VOLUME-BY CATEGORY (KG MILLION),2011-2021 70
TABLE 33: PREPARED MEALS SALES DISTRIBUTION IN THE US-BY MARKET (US$ MILLION), 2016 71
TABLE 34: KEY HEALTH & WELLNESS PRODUCT ATTRIBUTES DRIVING SALES IN THE US (US$ MILLION) 72
TABLE 35: KEY HEALTH & WELLNESS CONSUMER BENEFITS DRIVING SALES IN THE US (US$ MILLION) 72
TABLE 36: PACKAGING MATERIAL (IN MILLION PACK UNITS) 73
TABLE 37: CONTAINER TYPE (IN MILLION PACK UNITS) 73
TABLE 38: CLOSURE TYPE (IN MILLION PACK UNITS) 74
TABLE 39: OUTER TYPE (IN MILLION PACK UNITS) 74
TABLE 40: EXCHANGE RATES: (US$-US$), 2011-2021 75
TABLE 41: GDP PER CAPITA (US$) 75
TABLE 42: POPULATION 75
TABLE 43: CONSUMER PRICE INDEX 75
TABLE 44: AGE PROFILE (MILLIONS OF PERSONS) 76

List of Figures
FIGURE 1: VALUE SHARE OF THE US IN THE GLOBAL AND NORTH AMERICA PREPARED MEALS SECTOR, 2011-2021 3
FIGURE 2: THE USCOMPARED TO OTHER TOP TWOCOUNTRIES - MARKET SIZE, GROWTH AND COMPETITIVE LANDSCAPE 4
FIGURE 3: MARKET SIZE ANALYSIS BY VALUE AND VOLUME, PREPARED MEALS SECTOR, 2011-2021 5
FIGURE 4: ANNUAL PER CAPITA CONSUMPTION OF PREPARED MEALS-THE US COMPARED TO GLOBAL AND NORTH AMERICA, 2011-2021 6
FIGURE 5: VALUE AND VOLUME GROWTH ANALYSIS BY MARKETS, 2016-2021 7
FIGURE 6: ANNUAL PER CAPITA CONSUMPTION BY MARKETS, 2016-THE US COMPARED TO THE GLOBAL AND NORTH AMERICA CONSUMPTION 9
FIGURE 7: GROWTH ANALYSIS BY VALUE AND VOLUME IN THE MEAL KITS MARKET, 2011-2021 10
FIGURE 8: VALUE ANALYSIS BY CATEGORIES, 2011-2021 11
FIGURE 9: VOLUME ANALYSIS BY CATEGORIES, 2011-2021 12
FIGURE 10: VALUE AND VOLUME GROWTH ANALYSIS, PIZZA MARKET, 2011-2021 13
FIGURE 11: VALUE ANALYSIS BY CATEGORIES, 2011-2021 14
FIGURE 12: VOLUME ANALYSIS BY CATEGORIES, 2011-2021 14
FIGURE 13: VALUE AND VOLUME GROWTH ANALYSIS, READY MEALS MARKET, 2011-2021 15
FIGURE 14: VALUE ANALYSIS BY CATEGORIES, 2011-2021 16
FIGURE 15: VOLUME ANALYSIS BY CATEGORIES, 2011-2021 17
FIGURE 16: DISTRIBUTION CHANNEL SHARE, PREPARED MEALS, 2011-2016 18
FIGURE 17: DISTRIBUTION CHANNEL SHARE, MEAL KITS, 2011-2016 19
FIGURE 18: DISTRIBUTION CHANNEL SHARE, PIZZA MARKET, 2011-2016 20
FIGURE 19: DISTRIBUTION CHANNEL SHARE, READY MEALS, 2011-2016 21
FIGURE 20: LEADING BRANDS IN THE US PREPARED MEALS SECTOR, VALUE AND VOLUME SHARE, 2016 22
FIGURE 21: LEADING BRANDS IN THE MEAL KITS MARKET, VALUE AND VOLUME SHARE, 2016 26
FIGURE 22: LEADING BRANDS IN THE PIZZA MARKET, VALUE AND VOLUME SHARE, 2016 27
FIGURE 23: LEADING BRANDS IN THE READY MEALS MARKET, VALUE AND VOLUME SHARE, 2016 29
FIGURE 24: PRIVATE LABEL PENETRATION BY MARKETS (VALUE TERMS), 2016 36
FIGURE 25: GROWTH ANALYSIS, PRIVATE LABEL AND BRANDS (2011-2016) 37
FIGURE 26: VALUE OF HEALTH & WELLNESS CLAIMS BY MARKET, US$ MILLION, 2016-2021 38
FIGURE 27: VALUE AND VOLUME ANALYSIS BY HEALTH & WELLNESS PRODUCT ATTRIBUTES, 2016 39
FIGURE 28: VALUE AND VOLUME ANALYSIS BY HEALTH & WELLNESS CONSUMER BENEFITS, 2016 40
FIGURE 29: LEADING COMPANIES IN THE HEALTH & WELLNESS MARKET BY VALUE, 2016 - READY MEALS 41
FIGURE 30: PACKAGING SHARE AND GROWTH ANALYSIS BY PACKAGING MATERIAL, 2011-2021 42
FIGURE 31: USE OF PACKAGING MATERIAL BY MARKETS (IN PACK UNITS), 2016 43
FIGURE 32: PACKAGING SHARE AND GROWTH ANALYSIS BY CONTAINER TYPE, 2011-2021 44
FIGURE 33: USE OF CONTAINER TYPE BY MARKETS (IN PACK UNITS), 2016 45
FIGURE 34: PACKAGING SHARE AND GROWTH ANALYSIS BY CLOSURE TYPE, 2011-2021 46
FIGURE 35: USE OF CLOSURE TYPE BY MARKETS (IN PACK UNITS), 2016 47
FIGURE 36: PACKAGING SHARE AND GROWTH ANALYSIS BY OUTER TYPE, 2011-2021 48
FIGURE 37: USE OF OUTER TYPE BY MARKETS (IN PACK UNITS), 2016 49
FIGURE 38: THE US GDP PER CAPITA, 2011-2016 53
FIGURE 39: POPULATION GROWTH IN THE US, 2011-2016 54
FIGURE 40: CONSUMER PRICE INDEX, THE US, 2010-2016 55
FIGURE 41: AGE PROFILE, THE US, 2016 56

Companies Mentioned
Amy`s Kitchen Inc.
California Pizza Kitchen Inc.
Pinnacle Foods Inc.
Nestle S.A.
Mccain Foods Limited
Schwan`s Consumer Brands Inc
General Mills Inc.
MaMa Rosa`s Pizza
johnmorrell food group
Home Run Inn Pizza Inc.
Annie`s Homegrown Inc.
Campbell Soup Company
Conagra Foods Inc.
Hormel Foods Corporation
Kraft Foods Group Inc.