Organic Beverages in Japan
Euromonitor International
January 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Organic beverages remains a niche within overall HW beverages
Growth promoted by more consumer interest in ethical consumption
Organic beverages remains highly fragmented
RECOVERY AND OPPORTUNITIES
COVID-19 is likely to continue to accelerate ethical consumption
The organic trend may expand from wine
The expansion of e-commerce will increase opportunities
CATEGORY DATA
Table 1 Sales of Organic Beverages by Category: Value 2015-2020
Table 2 Sales of Organic Beverages by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Organic Beverages: % Value 2016-2020
Table 4 LBN Brand Shares of Organic Beverages: % Value 2017-2020
Table 5 Distribution of Organic Beverages by Format: % Value 2015-2020
Table 6 Forecast Sales of Organic Beverages by Category: Value 2020-2025
Table 7 Forecast Sales of Organic Beverages by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on health and wellness
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for health and wellness?
MARKET DATA
Table 8 Sales of Health and Wellness by Type: Value 2015-2020
Table 9 Sales of Health and Wellness by Type: % Value Growth 2015-2020
Table 10 Sales of Health and Wellness by Category: Value 2015-2020
Table 11 Sales of Health and Wellness by Category: % Value Growth 2015-2020
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2015-2020
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2015-2020
Table 14 NBO Company Shares of Health and Wellness: % Value 2016-2020
Table 15 LBN Brand Shares of Health and Wellness: % Value 2017-2020
Table 16 Distribution of Health and Wellness by Format: % Value 2015-2020
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2020
Table 18 Forecast Sales of Health and Wellness by Type: Value 2020-2025
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2020-2025
Table 20 Forecast Sales of Health and Wellness by Category: Value 2020-2025
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2020-2025
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2020-2025
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources