Tobacco in Hong Kong, China
Euromonitor International
July 2020

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY
COVID-19 impact on tobacco
COVID-19 country impact
Menthol options are becoming more popular, particularly with young adult smokers
Convenience and product choice remain important for smokers
Tobacco to see a difficult year in 2020 before recovering, but e-vapour products due to be banned
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 1 Number of Adult Smokers by Gender 2014-2019
MARKET DATA
Table 2 Sales of Tobacco by Category: Volume 2014-2019
Table 3 Sales of Tobacco by Category: Value 2014-2019
Table 4 Sales of Tobacco by Category: % Volume Growth 2014-2019
Table 5 Sales of Tobacco by Category: % Value Growth 2014-2019
Table 6 Forecast Sales of Tobacco by Category: Volume 2019-2024
Table 7 Forecast Sales of Tobacco by Category: Value 2019-2024
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2019-2024
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources
HEADLINES
PRE-COVID-19 PERFORMANCE
Cigars and cigarillos decline in 2019
Online channel and digital marketing continue to help drive sales
CorporaciĆ³n Habanos remains the clear leader in the fragmented cigars and cigarillos category
2020 AND BEYOND
COVID-19 impact
Affected products within cigars, cigarillos and smoking tobacco
Recovery and opportunities
CATEGORY DATA
Table 10 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2014-2019
Table 11 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2014-2019
Table 12 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2014-2019
Table 13 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2014-2019
Table 14 Sales of Cigars by Size: % Volume 2014-2019
Table 15 Sales of Cigarillos by Price Platform 2014-2019
Table 16 NBO Company Shares of Cigars and Cigarillos: % Volume 2015-2019
Table 17 LBN Brand Shares of Cigars and Cigarillos: % Volume 2016-2019
Table 18 NBO Company Shares of Cigars: % Volume 2015-2019
Table 19 LBN Brand Shares of Cigars: % Volume 2016-2019
Table 20 NBO Company Shares of Cigarillos: % Volume 2015-2019
Table 21 LBN Brand Shares of Cigarillos: % Volume 2016-2019
Table 22 Distribution of Cigars and Cigarillos by Format: % Volume 2014-2019
Table 23 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2019-2024
Table 24 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2019-2024
Table 25 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2019-2024
Table 26 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2019-2024
HEADLINES
PRE-COVID-19 PERFORMANCE
E-vapour products experiences a tough year in 2019
Blanket ban will end sales of e-vapour and heated tobacco products
Competition set to come to an end just as it was taking off
2020 AND BEYOND
COVID-19 impact
Affected products within smokeless tobacco, e-vapour products and heated tobacco
Recovery and opportunities
CATEGORY INDICATORS
Table 27 Number of Adult Vapers 2014-2019
CATEGORY DATA
Table 28 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2014-2019
Table 29 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2014-2019
Table 30 Sales of E-Liquids by Nicotene Strength: % Value 2018
Table 31 NBO Company Shares of E-Vapour Products: % Value 2015-2019
Table 32 LBN Brand Shares of E-Vapour Products: % Value 2016-2019
Table 33 Distribution of E-Vapour Products by Format: % Value 2014-2019
Table 34 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2019-2024
Table 35 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2019-2020
HEADLINES
PRE-COVID-19 PERFORMANCE
Cigarettes continues to decline as smoking prevalence keeps falling against a backdrop of antismoking state policies
Flavour capsule cigarettes continue to generate interest in a mature overall category
Philip Morris: focus on innovation and tackling illicit trade; Japan Tobacco: success with flavour capsule cigarettes
2020 AND BEYOND
COVID-19 impact
Recovery and opportunities
TAXATION AND PRICING
Taxation rates
Summary 3 Taxation and Duty Levies 2014-2019
Average cigarette pack price breakdown
Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA
Table 36 Sales of Cigarettes: Volume 2014-2019
Table 37 Sales of Cigarettes by Category: Value 2014-2019
Table 38 Sales of Cigarettes: % Volume Growth 2014-2019
Table 39 Sales of Cigarettes by Category: % Value Growth 2014-2019
Table 40 Sales of Cigarettes by Blend: % Volume 2014-2019
Table 41 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2014-2019
Table 42 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2014-2019
Table 43 Sales of Cigarettes by Pack Size: % Volume 2014-2019
Table 44 Sales of Cigarettes by Price Band: % Volume 2014-2019
Table 45 NBO Company Shares of Cigarettes: % Volume 2015-2019
Table 46 LBN Brand Shares of Cigarettes: % Volume 2016-2019
Table 47 Sales of Cigarettes by Distribution Format: % Volume 2014-2019
Table 48 Illicit Trade Estimate of Cigarettes: Volume 2014-2019
Table 49 Forecast Sales of Cigarettes: Volume 2019-2024
Table 50 Forecast Sales of Cigarettes by Category: Value 2019-2024
Table 51 Forecast Sales of Cigarettes: % Volume Growth 2019-2024
Table 52 Forecast Sales of Cigarettes by Category: % Value Growth 2019-2024
Table 53 Forecast Sales of Cigarettes by Blend: % Volume 2019-2024
Table 54 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2019-2024
Table 55 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2019-2024
Table 56 Forecast Sales of Cigarettes by Pack Size: % Volume 2019-2024
Table 57 Forecast Sales of Cigarettes by Price Band: % Volume 2019-2024