Table of Contents 3
List of Tables 5
List of Figures 5
Viveve Medical Inc, Medical Equipment, Deals By Year, 2012 to YTD 2018 6
Viveve Medical Inc, Medical Equipment Deals By Type, 2012 to YTD 2018 7
Viveve Medical Inc, Medical Equipment, Deals By Region, 2012 to YTD 2018 8
Viveve Medical Inc, Medical Equipment, Deals By Market, 2012 to YTD 2018 9
Viveve Medical Inc, Medical Equipment, Deals Summary, 2012 to YTD 2018 10
Viveve Medical Inc, Medical Equipment, Deal Details 11
Venture Financing 11
Viveve Secures USD5 Million from Square 1 Bank 11
Viveve Secures Venture Funding 12
Partnerships 13
Viveve Medical Enters into Distribution Agreement with InControl Medical 13
Equity Offering 14
Viveve Medical Raises USD34.5 Million in Public Offering of Shares 14
Viveve Medical to Raise up to USD25 Million in Public Offering of Shares 16
Viveve Medical Invests USD2.5 Million in InControl Medical 17
Viveve Medical Raises USD34.5 Million in Public Offering of Shares 18
Viveve Medical Raises USD15.5 Million in Public Offering of Shares 20
Viveve Medical to Raise USD6 Million in Private Placement of Shares 21
Viveve Medical Raises USD12 Million in Private Placement of Shares 22
Viveve Raises USD4.5 Million in Private Placement of Common Stock 23
PLC Systems Completes Private Placement Of Shares For US$1.75 Million 24
PLC Systems Completes Private Placement Of Common Stock For US$4 Million 25
Debt Offering 26
Plc Systems Completes Private Placement Of Notes Due 2016 For US$0.25 Million 26
PLC Systems Completes Second Tranche of Private Placement Of 5% Senior Notes For US$1 Million 27
Acquisition 29
PLC Systems Acquires Viveve, Women's Healthcare Technology Provider 29
Viveve Medical Inc - Key Competitors 30
Viveve Medical Inc - Key Employees 31
Viveve Medical Inc - Locations And Subsidiaries 32
Head Office 32
Other Locations & Subsidiaries 32
Recent Developments 33
Strategy And Business Planning 33
Feb 03, 2017: Viveve Announces Relocation of Corporate Headquarters to Denver, Colorado 33
Financial Announcements 34
Aug 09, 2018: Viveve reports second quarter 2018 financial results and provides corporate update 34
Jul 10, 2018: Viveve Reports Preliminary Second Quarter 2018 Revenue of $5.5 million 35
May 10, 2018: Viveve Reports First Quarter 2018 Financial Results 36
Mar 15, 2018: Viveve Reports Fourth Quarter and Full Year 2017 Financial Results 37
Jan 04, 2018: Viveve Announces Preliminary 2017 Fourth Quarter and Year-End Financial Results and Provides 2018 Revenue Guidance 39
Oct 18, 2017: Viveve Releases Preliminary Third Quarter 2017 Financial Results 40
Aug 10, 2017: Viveve Announces Second Quarter 2017 Financial Results and Strategic Partnership with InControl Medical 41
May 11, 2017: Viveve Reports First Quarter 2017 Financial Results 43
Feb 16, 2017: Viveve Reports Fourth Quarter and Full Year 2016 Financial Results 44
Corporate Communications 46
Sep 13, 2018: Viveve Medical names Steve Basta and Karen Zaderej as new independent board members 46
May 10, 2018: Viveve Appoints Scott Durbin as Chief Executive Officer 47
Jan 31, 2017: Viveve Names Dr. Grant Stevens Chairman of Aesthetic Advisory Board 48
Legal and Regulatory 49
Jun 04, 2018: Viveve Announces Settlement of Patent Infringement Litigation with Thermi 49
Product News 50
Aug 14, 2018: Viveve Initiates LIBERATE-international trial for improvement of stress urinary incontinence 50
Jun 04, 2018: Viveve Announces Settlement of Patent Infringement Litigation with Thermi 51
Oct 30, 2017: Viveve Launches GENEVEVE by Viveve Treatment in Canada 52
Apr 25, 2017: US District Court Denies Thermi's Motions to Dismiss Viveve Patent Infringement Suit 53
Appendix 54
Methodology 54
About GlobalData 54
Contact Us 54
Disclaimer 54

List of Tables
Viveve Medical Inc, Medical Equipment, Key Facts, 2017 2
Viveve Medical Inc, Medical Equipment, Deals Summary, 2012 to YTD 2018 2
Viveve Medical Inc, Medical Equipment, Deals By Year, 2012 to YTD 2018 6
Viveve Medical Inc, Medical Equipment Deals By Type, 2012 to YTD 2018 7
Viveve Medical Inc, Medical Equipment, Deals By Region, 2012 to YTD 2018 8
Viveve Medical Inc, Deals By Market, 2012 to YTD 2018 9
Viveve Medical Inc, Medical Equipment, Deals Summary, 2012 to YTD 2018 10
Viveve Secures USD5 Million from Square 1 Bank 11
Viveve Secures Venture Funding 12
Viveve Medical Enters into Distribution Agreement with InControl Medical 13
Viveve Medical Raises USD34.5 Million in Public Offering of Shares 14
Viveve Medical to Raise up to USD25 Million in Public Offering of Shares 16
Viveve Medical Invests USD2.5 Million in InControl Medical 17
Viveve Medical Raises USD34.5 Million in Public Offering of Shares 18
Viveve Medical Raises USD15.5 Million in Public Offering of Shares 20
Viveve Medical to Raise USD6 Million in Private Placement of Shares 21
Viveve Medical Raises USD12 Million in Private Placement of Shares 22
Viveve Raises USD4.5 Million in Private Placement of Common Stock 23
PLC Systems Completes Private Placement Of Shares For US$1.75 Million 24
PLC Systems Completes Private Placement Of Common Stock For US$4 Million 25
Plc Systems Completes Private Placement Of Notes Due 2016 For US$0.25 Million 26
PLC Systems Completes Second Tranche of Private Placement Of 5% Senior Notes For US$1 Million 27
PLC Systems Acquires Viveve, Women's Healthcare Technology Provider 29
Viveve Medical Inc, Key Competitors 30
Viveve Medical Inc, Key Employees 31
Viveve Medical Inc, Other Locations 32
Viveve Medical Inc, Subsidiaries 32

List of Figures
Viveve Medical Inc, Medical Equipment, Deals by Type, 2012 to YTD 2018 2
Viveve Medical Inc, Medical Equipment, Deals By Year, 2012 to YTD 2018 2
Viveve Medical Inc, Medical Equipment, Deals By Market, 2012 to YTD 2018 2
Viveve Medical Inc, Medical Equipment, Deals By Year, 2012 to YTD 2018 6
Viveve Medical Inc, Medical Equipment, Deals by Type, 2012 to YTD 2018 7
Viveve Medical Inc, Medical Equipment, Deals By Region, 2012 to YTD 2018 8
Viveve Medical Inc, Medical Equipment, Deals by Market, 2012 to YTD 2018 9