Regional Differences in Consumer Attitudes & Behaviors - Week 5
Consumers in China and Italy are the least negative about the future, feeling that they are over the worst
Safety, affordability, and health are the top three global factors on purchasing choices since the outbreak of COVID-19
Many consumers are buying more products than they normally do or than they intend to consume in the foreseeable future
Up to a third of global consumers are cutting out certain products since the COVID-19 outbreak
While alcohol is being struck off of around 14% of consumers' shopping lists, it is being sought out more than usual by some
Social media is a tool most effective in India, China and South Africa, but less so in Sweden, Germany, UK
Consumers have a distrust of the unfamiliar, and so seek out familiar brands and local products
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