Cat Food in Denmark
Euromonitor International
April 2021

List OF CONTENTS AND TABLES

CAT FOOD IN DENMARK
KEY DATA FINDINGS
2021 IMPACT
An increase in adoptions benefits premium food sales in 2021
Premium options, healthy ingredients and niche options support growth
Pet humanisation drives strong growth in value sales of cat treats and mixers
RECOVERY AND OPPORTUNITIES
Growing interest in pet health drives demand for organic cat food and niche players
Growth in e-commerce is set to continue, as border shopping stifles sales
Better welfare for cats as new law requires owners to register their pets
CATEGORY INDICATORS
Table 1 Cat Owning Households: % Analysis 2016-2021
Table 2 Cat Population 2016-2021
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2016-2021
CATEGORY DATA
Summary 1 Cat Food by Price Band 2021
Table 4 Sales of Cat Food by Category: Volume 2016-2021
Table 5 Sales of Cat Food by Category: Value 2016-2021
Table 6 Sales of Cat Food by Category: % Volume Growth 2016-2021
Table 7 Sales of Cat Food by Category: % Value Growth 2016-2021
Table 8 Sales of Dry Cat Food by Life-Cycle: % Value 2016-2021
Table 9 Sales of Wet Cat Food by Life-Cycle: % Value 2016-2021
Table 10 NBO Company Shares of Cat Food: % Value 2016-2020
Table 11 LBN Brand Shares of Cat Food: % Value 2017-2020
Table 12 LBN Brand Shares of Cat Treats and Mixers: % Value 2017-2020
Table 13 Distribution of Cat Food by Format: % Value 2016-2021
Table 14 Forecast Sales of Cat Food by Category: Volume 2021-2026
Table 15 Forecast Sales of Cat Food by Category: Value 2021-2026
Table 16 Forecast Sales of Cat Food by Category: % Volume Growth 2021-2026
Table 17 Forecast Sales of Cat Food by Category: % Value Growth 2021-2026
PET CARE IN DENMARK
EXECUTIVE SUMMARY
COVID-19 impact on pet care
COVID-19 country impact
Company response
Retailing shift
What next for pet care?
MARKET INDICATORS
Table 18 Pet Populations 2016-2021
MARKET DATA
Table 19 Sales of Pet Food by Category: Volume 2016-2021
Table 20 Sales of Pet Care by Category: Value 2016-2021
Table 21 Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 22 Sales of Pet Care by Category: % Value Growth 2016-2021
Table 23 NBO Company Shares of Pet Food: % Value 2016-2020
Table 24 LBN Brand Shares of Pet Food: % Value 2017-2020
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2016-2020
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2016-2021
Table 28 Distribution of Pet Care by Format: % Value 2016-2021
Table 29 Distribution of Pet Care by Format and Category: % Value 2021
Table 30 Distribution of Dog and Cat Food by Format: % Value 2016-2021
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2021
Table 32 Forecast Sales of Pet Food by Category: Volume 2021-2026
Table 33 Forecast Sales of Pet Care by Category: Value 2021-2026
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources