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In addition, the company posted a value share of ##% in chained Middle Eastern full-service restaurants.
The fast food sector faced new competition from full service budget priced restaurants, such as Syrian restaurants that offer quality food at a reasonable price.
The food offered by Migros restaurants has a competitive price-performance ratio, which makes the restaurants a popular place for families, as well as working professionals.
There are currently no franchised full-service restaurants with over five outlets in the area.
These are in high demand among Egyptians, who often prefer to eat out or order food to be delivered from restaurants and fast food outlets with international recognition.