28 reports

  • ALCOHOLIC DRINKS IN TUNISIA - INDUSTRY OVERVIEW
  • ALCOHOLIC DRINKS IN TUNISIA - INDUSTRY OVERVIEW

Despite economic challenges, 2017 was a positive year for alcoholic drinks in Tunisia. This was especially the case for wine and beer as the market demonstrated good growth and strong potential. The devaluation of the local currency negatively affected imported alcoholic drinks, mainly spirits, although domestic manufacturers benefited from...

  • Alcoholic Drink
  • Beverage
  • Tunisia
  • Demand
  • Trade
  • HOT DRINKS IN TUNISIA - INDUSTRY OVERVIEW
  • OTHER HOT DRINKS IN TUNISIA - CATEGORY ANALYSIS

Chocolate-based flavoured powder drinks remained the dominant product type within other hot drinks in Tunisia in 2017, and this is expected to continue over the forecast period. These products are traditionally popular with children, and marketing activities for chocolate-based flavoured powder drinks brands are specifically aimed at this...

  • Beverage
  • Tunisia
  • Forecast
  • HOT DRINKS IN TUNISIA - INDUSTRY OVERVIEW
  • OTHER HOT DRINKS IN TUNISIA - CATEGORY ANALYSIS

The main characteristic of hot drinks in Tunisia in 2017 was stability. Hot drinks was significantly more stable than soft drinks, especially in volume terms. Demand for hot drinks is significantly steadier, reacting modestly to changes in prices and income. This is due to the maturity of coffee and tea in Tunisia, which are the biggest formats...

  • Beverage
  • Coffee
  • Tea
  • Tunisia
  • Forecast
  • July 2017
  • Summary 2

Société Frigorifique et Brasserie de Tunis (SFBT), which bases its plans on customer satisfaction, benefits from a long-standing presence in beer in Tunisia. Over the forecast period, SFBT expects to continue launching new brands, supported by the success of its latest new launches, such as Stella Black and Celtia Lemon. Euromonitor...

  • Alcoholic Drink
  • Beer
  • Beverage
  • Tunisia
  • Demand
  • OFFICE DU COMMERCE DE LA TUNISIE (OCT)

OFFICE DU COMMERCE DE LA TUNISIE (OCT) IN HOT DRINKS (TUNISIA) Euromonitor International February 2017 Passport I LIST OF CONTENTS AND TABLES Strategic Direction........................................................................................................................

  • Beverage
  • Tea
  • Tunisia
  • Supply
  • Trade
  • ENERGY DRINKS IN TUNISIA - CATEGORY ANALYSIS
  • Group Bayahi Dominates Energy Drinks in 2017

The popularity of energy drinks is expected to continue to increase among younger people. Energy drinks are often consumed in cafés and nightclubs as an alternative to alcoholic drinks. The main consumer group for energy drinks is teenagers, although there is growing interest among people aged 20-35. The need for energy and greater concentration...

  • Beverage
  • Soft Drink
  • Tunisia
  • Demand
  • Trade
  • July 2017
  • SOCIÉTÉ NOUVELLE DE BRASSERIE (SONOBRA)

Société nouvelle de Brasserie (SONOBRA) continues to focus on improving its marketing strategies. In addition to the production of premium lagers like Heineken, the player has reinforced its presence in economy lager with a new brand Berber. Further brand launches are anticipated in the forecast period. Euromonitor International...

  • Beverage
  • Tunisia
  • Forecast
  • Supply
  • Heineken N.V.
  • June 2016
  • The company has not taken the initiative in terms of launching new products in sprits for many years.

Ets Felix Habib & Cie aims to strengthen its position in alcoholic drinks in Tunisia over the forecast period. The company is expected to benefit from its strong brand portfolio in spirits, including Boukha and Thibarine, which are well known in Tunisia and exported to several European countries. Euromonitor International Local Company...

  • Alcoholic Drink
  • Beverage
  • Tunisia
  • Forecast
  • March 2016
  • Société Café Ellouze has a good reputation for innovation. It frequently launches new products, especially in fresh coffee.

Société Café Ellouze aims to continue expanding its specialist coffee shops chain over the forecast period, while also working to improve retail distribution of its coffee products via supermarkets, convenience stores and other off-trade channels in Tunisia. Euromonitor International Local Company Profiles are a concise set of briefings...

  • Beverage
  • Coffee
  • Tunisia
  • Demand
  • Forecast
  • interviews
  • SOCIÉTÉ TUNISIENNE DE CHOCOLATERIE ET DE CONFISERIE

Over the forecast period, it is expected that Société Tunisienne de Chocolaterie et de Confiserie will focus on new product developments in an effort to strengthen its competitive position in other hot drinks in Tunisia. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction...

  • Beverage
  • Processed Food
  • Tunisia
  • Demand
  • Tunisianowned company
  • ENERGY DRINKS IN TUNISIA - CATEGORY ANALYSIS
  • SPORTS DRINKS IN TUNISIA - CATEGORY ANALYSIS

The soft drinks market is facing considerable structural challenges, primarily due to the economic slowdown, consumers’ growing awareness of the negative health effects associated with the excessive consumption of sugary products and weaker purchasing power leading consumers to trade down when buying soft drinks. By offering innovative, high-quality,...

  • Beverage
  • Tunisia
  • Demand
  • Forecast
  • Trade
  • ALCOHOLIC DRINKS IN TUNISIA - INDUSTRY OVERVIEW
  • PROSPECTS

A strong total volume CAGR is expected over the forecast period. The development of the off-trade channel for RTDs/high-strength premixes is set to drive sales growth though modern grocery retailers. The category is set to benefit from the increasing popularity of these drinks amongst Tunisian consumers. The concept is likely to become more...

  • Alcoholic Drink
  • Beverage
  • Tunisia
  • Demand
  • Trade

Wine in Tunisia

800 912 710
  • ALCOHOLIC DRINKS IN TUNISIA - INDUSTRY OVERVIEW
  • MARKET BACKGROUND

Over the forecast period, wine is predicted to see steady total volume sales growth. Consumption is expected to continue to be positively affected by the improving security situation in the country, which is supporting strong growth in tourism. Foreign tourists accounted for over five million trips to Tunisia in 2017, an increase of 21% on...

  • Beverage
  • Wine
  • Tunisia
  • Demand
  • Trade
  • 11.2Tunisia Sports Drinks Commentary
  • 12.2Tunisia Energy Drinks Commentary

Summary Some of the key trends noted across Tunisia include: consumers starting to watch their sugar intake especially in western markets where low calorie variants are taking share, or consumers moving towards packaged water and flavoured waters; fruit powders continuing to fall across many of the markets despite their lower price...

  • Beverage
  • Concentrate
  • Tunisia
  • Demand
  • Market Size

Beer in Tunisia

800 912 710
  • ALCOHOLIC DRINKS IN TUNISIA - INDUSTRY OVERVIEW
  • SOCIÉTÉ FRIGORIFIQUE ET BRASSERIE DE TUNIS IN ALCOHOLIC DRINKS (TUNISIA)

Société Frigorifique et Brasserie de Tunis (SFBT) remained the key launcher of new brands of beer by releasing the first flavoured beer in Tunisia: Celtia Lemon. SFBT chose to present its latest launch, a blond beer with natural aromas and lemon juice promoting lightness and freshness, in summer 2016. Celtia Lemon was launched...

  • Beer
  • Beverage
  • Lager
  • Tunisia
  • Demand

Tea in Tunisia

800 912 710
  • HOT DRINKS IN TUNISIA - INDUSTRY OVERVIEW
  • Hot Drinks Is the Most Mature Category Within Non-alcoholic Drinks

Tea is one of the most familiar of all hot drinks among Tunisian people and is a very traditional product in the country. Tea is expected to continue playing an important role within hot drinks in Tunisia over the forecast period, as the country has a well-established and long-standing tea drinking culture. This popularity stems from the majority...

  • Beverage
  • Tea
  • Tunisia
  • Demand
  • Trade
  • HOT DRINKS IN TUNISIA - INDUSTRY OVERVIEW
  • Hot Drinks Is the Most Mature Category Within Non-alcoholic Drinks

Tunisia’s café culture will continue to grow, reflected in the expected strong performance of on-trade coffee in the forecast period. This translates to a growing focus on premium products and increased consumer knowledge of the product. In addition, all Tunisian consumer groups will continue to drink coffee at foodservice outlets, mainly...

  • Beverage
  • Coffee
  • Tunisia
  • Forecast
  • Trade

Juice in Tunisia

800 912 710

In these conditions, Tunisian consumers traded down to cheaper brands and products or switched from one category to others where unit prices were lower.

  • Beverage
  • Soft Drink
  • Tunisia
  • Demand
  • Trade
  • January 2015
  • interviews

Société Café Bondin is expected to continue to lead sales of hot drinks in Tunisia in the forecast period. The company will not only benefit from the fashionable image of coffee and its dynamic forecast period sales growth but will also benefit from its wide product range. The company is likely to add new products over the forecast period,...

  • Beverage
  • Coffee
  • Soft Drink
  • Tunisia
  • Demand
  • Société des Stations Thermales et des Eaus Minérales: Key Facts

Société des Stations Thermales et des Eaus Minérales is part of the Société Frigorifique et Brasserie de Tunis group, which operates in food and beverages and particularly focuses on soft drinks, ice cream, canned/ preserved vegetables and beer.

  • Beverage
  • Soft Drink
  • Tunisia
  • Forecast
  • ALCOHOLIC DRINKS IN TUNISIA - INDUSTRY OVERVIEW
  • MARKET BACKGROUND

Spirits is set to record a strong total volume CAGR over the forecast period. Consumption is set to continue to benefit from the recovery in tourism, as global companies, including Thomas Cook, promised returned to Tunisia, two years after the terrorist attacks at the Sousse Resort in 2015. In addition, the largest tourism group, TUI Fly,...

  • Alcoholic Drink
  • Beverage
  • Tunisia
  • Demand
  • Trade
  • Summary 4

Bottled water in Tunisia is expected to record healthy off-trade volume and constant value growth over the forecast period. The major factor driving growth will likely remain the growing consumer distrust of tap water, the quality of which is not expected to improve. For this reason, still bottled water is set to remain the dominant product...

  • Beverage
  • Soft Drink
  • Tunisia
  • Demand
  • Trade

In these conditions, Tunisian consumers traded down to cheaper brands and products or switched from one category to others where unit prices were lower.

  • Beverage
  • Soft Drink
  • Tunisia
  • Trade

No one is unaware of the extremely difficult years witnessed by the Tunisian tourism industry after the terrorist attacks in the country in 2015.

  • Beverage
  • Soft Drink
  • Tunisia
  • Demand
  • Trade
  • Rtd Set for Further Expansion, Benefiting From A Growing Demand

In these conditions, Tunisian consumers traded down to cheaper brands and products or switched from one category to others where unit prices were lower.

  • Beverage
  • Ready-To-Drink
  • Tunisia
  • Demand
  • Trade

Euromonitor International March 2017 SOCIÉTÉ NOUVELLE DES BOISSONS GAZEUSES IN SOFT DRINKS (TUNISIA) Passport I LIST OF CONTENTS AND TABLES Strategic Direction........................................................................................................................ ## Key Fact

  • Beverage
  • Soft Drink
  • Tunisia
  • Demand

Société d' exploitation des Eaux Minerales is one of the largest players in bottled water, thanks to its well-known Sabrine brand which enjoys consumer loyalty as it is one of the oldest brands in Tunisia.

  • Beverage
  • Soft Drink
  • Tunisia
  • Demand
  • Forecast

Euromonitor International March 2016 SOCIÉTÉ TUNISIENNE DE BOISSONS GAZEUSES IN SOFT DRINKS (TUNISIA) Passport I LIST OF CONTENTS AND TABLES Strategic Direction........................................................................................................................ ## Key Fac

  • Beverage
  • Soft Drink
  • Tunisia
  • Forecast
  • Market Competition