30 reports

  • June 2017
  • Passport 1

The high and rising popularity of imported beer continued to have a significant influence on alcoholic drinks packaging during 2017. Dark beer in metal recorded tremendous growth over the course of the year, driven by the strong performance of wheat beer brands such as Hoegaarden which target female consumers. Growth is also supported by rising...

  • Alcoholic Drink
  • Packaging
  • South Korea
  • Demand
  • Forecast
  • ALCOHOLIC DRINKS IN SOUTH KOREA - INDUSTRY OVERVIEW
  • LIST OF CONTENTS AND TABLES

Alcoholic drinks experienced sluggish growth in total volume terms in 2017, with cannibalisation across categories. Beer maintained its strong presence in alcoholic drinks, accounting for more than half of total volume sales in South Korea, and continued to increase in 2017. Non-grape wine suffered a continued decline due to falling sales...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Trade
  • ALCOHOLIC DRINKS IN SOUTH KOREA - COMPANY PROFILES
  • ORIENTAL BREWERY CO LTD IN ALCOHOLIC DRINKS (SOUTH KOREA)

Alcoholic drinks in South Korea trended downwards in volume terms towards the end of the review period, affected by the rapid product life cycle, an increasing number of single households and new regulation. Trends changed swiftly due to millennials becoming a mainstream consumer audience. Consequently, alcoholic drinks companies launched...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Hite Jinro Co Ltd
  • Oriental Brewery Co Ltd
  • COMPETITIVE POSITIONING

Since imported beer has made inroads into the beer category, Hite Jinro has faced a challenge. Hite Jinro experienced sluggish growth in beer, which, along with soju, accounts for 94% of its total revenue. Hite Jinro planned to focus on lower alcohol content drinks, including sparkling varieties, targeting women and the younger generation,...

  • Alcoholic Drink
  • Beer
  • South Korea
  • Market Competition
  • Hite Jinro Co Ltd
  • June 2017

As traditional alcoholic drinks such as yakju, takju and bokbunjaju are losing popularity, Kooksoondang Brewery faced a challenge in 2015 and 2016, witnessing net losses for two years in a row. Due to the changing environment in the alcoholic drinks market, brands no longer competed against others within the same category. Euromonitor...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Kooksoondang Brewery Co Ltd
  • June 2017

After actively launching new products between 2014 and 2015, Oriental Brewery slowed down its launches of new beers. Instead, it focused on renewing the Cass brand to appeal to modern consumers who were health-conscious and paying attention to their wellbeing. The company renewed the brand identity of Cass Light and changed its packaging design...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Market Competition
  • Oriental Brewery Co Ltd
  • June 2017

Lotte Chilsung Beverage started its beer business in 2014, developing the Kloud brand, which applied original gravity technology, competing against traditional European brands. The company increased its production capacity, finalising its second factory by the end of 2016, which is designed to produce Kloud from June 2017. The company is projected...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Market Competition
  • Lotte Chilsung beverage Co., Ltd.
  • Alcoholic Beverages Categories Market Share, 2016
  • Alcoholic Beverages Consumption Volume & Growth by Category, 2015-16

South Korea Beer and Cider Market Insights 2017 Summary GlobalData’s South Korea Beer and Cider Market Insights 2017 report provides a complete overview of the South Korea beer and cider industry structure offering a comprehensive insight into historical background trends, 2016 performance and 2017...

  • Alcoholic Drink
  • Beer
  • South Korea
  • Demand
  • Lotte Chilsung beverage Co., Ltd.
  • HITE JINRO CO LTD IN ALCOHOLIC DRINKS (SOUTH KOREA)
  • KOOKSOONDANG BREWERY CO LTD IN ALCOHOLIC DRINKS (SOUTH KOREA)

Sparkling wine attracted consumers’ attention in 2016, in line with the fads for carbonated drinks, lower alcohol content and affordable prices. An alternative to expensive champagne, and following the craze of carbonated drinks, other sparkling wine attracted attention from female consumers. Still red wine contributed strongly to leveraging...

  • Alcoholic Drink
  • Wine
  • South Korea
  • Demand
  • Hite Jinro Co Ltd
  • Fast-changing Alcoholic Drinks Market
  • ORIENTAL BREWERY CO LTD IN ALCOHOLIC DRINKS (SOUTH KOREA)

The social and political environment significantly influenced sales of beer in 2016, with increasing numbers of consumers drinking alone, and the implications of the anti-bribery law. The former helped to fuel growing sales of global beer brands in convenience stores, whilst the latter led to a decline of business meetings and social gatherings...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Hite Jinro Co Ltd
  • Oriental Brewery Co Ltd
  • ALCOHOLIC DRINKS IN SOUTH KOREA - INDUSTRY OVERVIEW
  • Slowdown in the Growth of Alcoholic Drinks, and Rising Cannibalisation

The rising number of single households and convenience stores helped to increase off-trade volume and value sales of RTDs in 2017. Since rising numbers of younger consumers enjoy drinking at home in their leisure time, the on-trade channel suffered from a poor performance in both current value and volume terms. Because most women are reluctant...

  • Alcoholic Drink
  • Beverage
  • South Korea
  • Demand
  • Trade
  • ALCOHOLIC DRINKS IN SOUTH KOREA - INDUSTRY OVERVIEW
  • Slowdown in the Growth of Alcoholic Drinks, and Rising Cannibalisation

Imported premium lager saw another year of exceptional growth in Korea in 2017. With the stronger Korean won and their desire to expand their shares, leading imported premium lager brands offered even more aggressive promotional discounts in an effort to increase consumer trials of their brands, both on- and off-trade. For instance, established...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Forecast
  • Trade
  • Fast-changing Alcoholic Drinks Market
  • HITE JINRO CO LTD IN ALCOHOLIC DRINKS (SOUTH KOREA)

Fruit flavoured soju appears to have been a one-time craze, lasting less than a year, since the craze moved to low alcohol content sparkling RTDs. According to a manager from the company Muhak, the fad of fruit flavoured soju drove sales of soju until the first quarter of 2016. The introduction of a varied range of soju contributed to lowering...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Trade
  • Hite Jinro Co Ltd
  • Category Definitions - Speciality Spirits Market

Specialty Spirits (Spirits) Market in South Korea - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Specialty Spirits (Spirits) Market in South Korea - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Specialty Spirits market in South...

  • Alcoholic Drink
  • Spirits
  • South Korea
  • Market Size
  • Lotte Group
  • Appendix - Sector Overview
  • South Korea Wine & Spirits Sales Distribution (Ltr Million)

Summary The Wine market in South Korea is forecast to grow at a CAGR of 13.3%, in value terms during 2015-2020. Among all categories, Sparkling Wine category is expected to register the fastest value growth during 2015-2020. Hypermarkets and Supermarkets is the leading distribution channel. Dom Perignon and Duegradi are the leading...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Market Size
  • Hennessy Louis Vuitton SA
  • KUMBOKJU CO LTD
  • Factors influencing the threat of substitutes in the spirits market in South Korea, 2017

Spirits in South Korea Summary Spirits in South Korea industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including...

  • Alcoholic Drink
  • South Korea
  • Hite Jinro Co Ltd
  • Lotte Chilsung beverage Co., Ltd.
  • Muhak Co Ltd
  • ALCOHOLIC DRINKS IN SOUTH KOREA - INDUSTRY OVERVIEW
  • Slowdown in the Growth of Alcoholic Drinks, and Rising Cannibalisation

There were no sales of cider/perry in Korea at the end of the review period, and there are currently no expectations of any brands entering the market over the forecast period. Euromonitor International’s Cider/Perry in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides...

  • Alcoholic Drink
  • Beverage
  • South Korea
  • Demand
  • Trade

Beer in Japan (2017) Beer in Malaysia (2016) Beer in Philippines (2018) Beer in Thailand (2018) Beer in Turkey (2016) Beer in Vietnam (2017) G## - All Markets Global - All Markets Alcoholic drinks - G## SUBSCRIPTION BY INDUSTRY: Alcoholic drinks - Global

  • Alcoholic Drink
  • South Korea
  • Market Size
  • Asahi Group
  • Lotte Group
  • ALCOHOLIC DRINKS IN SOUTH KOREA - INDUSTRY OVERVIEW
  • Slowdown in the Growth of Alcoholic Drinks, and Rising Cannibalisation

The high popularity of lower alcohol and sparkling drinks continued to lead to the strong double-digit increase of sparkling wine in total volume and value terms over the review period. Despite slowing growth in 2017, rising numbers of women have sophisticated palates and enjoy other sparkling wine and rosé wine as an aperitif. In addition,...

  • Alcoholic Drink
  • Wine
  • South Korea
  • Demand
  • Trade
  • ALCOHOLIC DRINKS IN SOUTH KOREA - INDUSTRY OVERVIEW
  • Slowdown in the Growth of Alcoholic Drinks, and Rising Cannibalisation

Over the forecast period, the bipolarisation of regional soju brands is expected to continue, whilst fruit-flavoured soju will eventually face discontinuation in the domestic market. Major soju brands will maintain their shares by leveraging their brand power and wide distribution networks. However, the majority of consumers are drinking more...

  • Alcoholic Drink
  • Spirits
  • Whisky
  • South Korea
  • Demand
  • FACTORS INFLUENCING THE THREAT OF SUBSTITUTES IN THE WINE MARKET IN SOUTH KOREA, 2016
  • THREAT OF SUBSTITUTES

Wine in South Korea Summary Wine in South Korea industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial...

  • Alcoholic Drink
  • Wine
  • South Korea
  • Market Size
  • THREAT OF SUBSTITUTES
  • FACTORS INFLUENCING THE THREAT OF SUBSTITUTES IN THE BEER & CIDER MARKET IN SOUTH KOREA, 2016

The company' s product portfolio includes carbonated soft drinks, juices, coffees, teas, health beverages, water and alcoholic drinks.

  • Alcoholic Drink
  • South Korea
  • Asahi Group
  • Hite Jinro Co Ltd
  • Lotte Chilsung beverage Co., Ltd.
  • Components of change - by Market
  • 4.3. Extent to which consumers are trading up/down

Country Profile: Wine in South Korea Summary The South Korean wine sector is led by the still wine category in both value and volume terms in 2017, while the sparkling wine category is forecast to register the fastest growth in both value and volume terms during 2017-2022.Hypermarkets & supermarkets...

  • Alcoholic Drink
  • South Korea
  • Demand
  • Market Segment
  • Market Size
  • South Korean consumers are opting for value for money products in the Spirits market
  • South Korea Wine & Spirits Sales Distribution (Ltr Million)

Summary The Spirits market in South Korea is expected to register higher growth in value terms during 2015-2020 compared to 2010-2015. The Specialty spirits category is the largest value category of the Spirits market in 2015, while the Vodka category is expected to register fastest value growth among all categories during 2015-2020....

  • Alcoholic Drink
  • South Korea
  • Market Size
  • Diageo plc
  • Pernod Ricard SA
  • Value in USD - Spend per capita (population)
  • Value in Local Currency

Retail: Alcoholic drinks which are distilled but not mixed with non-alcoholic drinks before sale.

  • Alcoholic Drink
  • South Korea
  • Bohae Brewery Co., Ltd.
  • Jinro Co Ltd
  • Lotte Group
  • STRATEGIC ISSUES MAP - PITFALLS AND OPPORTUNITIES

Legal drinking age exclusions for alcoholic drinks categories Panel criteria and screener questions in the survey prevented people not of legal drinking from answering any questions on alcoholic drinks.

  • Alcoholic Drink
  • Wine
  • South Korea
  • Demand
  • GlobalData's company

Corporate importers and retailers such as Shinsegae or Lotte are establishing their own import businesses for alcoholic drinks, which has led to a wide selection being available.

  • Alcoholic Drink
  • Wine
  • South Korea
  • Demand
  • Hite Jinro Co., Ltd: Overview
  • HITE JINRO CO., LTD: COMPANY ANALYSIS

Ltd (Hite Jinro) manufactures, markets and distributes alcoholic beverages.

  • Alcoholic Drink
  • South Korea
  • Company
  • Hite Jinro Co Ltd

G## - All Markets Global - All Markets Alcoholic drinks - G## About our process A report generated by Mintel Market Sizes is designed to provide instant preliminary market research.

  • Alcoholic Drink
  • Sparkling Wine
  • Wine
  • South Korea
  • Market Size

Market Definition The market data includes gin, geneva, liqueurs, cordials, rum, tafia, bourbon, scotch, blended and other whiskeys, vodka, rectified spirit, concentrates of alcoholic beverages, brandy, tequila, liquors and other spirits.

  • Alcoholic Drink
  • Spirits
  • South Korea
  • Demand
  • Market Size