21 reports

  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW
  • Duty Levies on Alcoholic Drinks 2017

Alcoholic drinks witnessed marginal growth in total volume terms in 2017. This was largely driven by the double-digit total volume growth of cider/perry, which received strong interest among consumers over the review period due to players’ frequent launches of new flavours and aggressive promotional efforts. In addition, demand for craft beer...

  • Alcoholic Drink
  • Taiwan
  • Demand
  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW
  • ALCOHOLIC DRINKS IN TAIWAN - COMPANY PROFILES

Alcoholic drinks achieved healthy total volume growth in 2016; stronger than seen the previous year. Unit price growth was negligible, restricted by the strong price competition in beer and an increasing interest in better value New World wine, despite a noticeable increase in demand for higher value cognac. Euromonitor International’s...

  • Alcoholic Drink
  • Taiwan
  • Demand
  • Trade
  • Taiwan Tobacco & Liquor Corp
  • Taiwan Tobacco & Liquor Corp: Key Facts
  • Summary 3

Taiwan Tobacco & Liquor Corp is anticipated to continue to focus on beer, its strongest area. The company is expected to make moves to raise the quality of its lager offerings, in order to combat the rising interest in craft beer. This move will be important for the company to be able to cement its position as a quality beer producer, which...

  • Alcoholic Drink
  • Spirits
  • Taiwan
  • Product Initiative
  • Taiwan Tobacco & Liquor Corp
  • June 2017

King Car Food Industrial has successfully built a strong whisky brand which is recognised for its quality. The company is expected to focus on delivering high-quality products, whilst expanding its level of awareness and accessibility in the international market. These measures will help to reinforce consumer demand and acceptance of the Kavalan...

  • Alcoholic Drink
  • Spirits
  • Whisky
  • Taiwan
  • World
  • June 2017
  • KINMEN KAOLIANG LIQUOR INC

Kinmen Kaoliang Liquor will maintain its strength through its long-established and popular traditional product. Despite this, it is heavily focused on older drinkers. There is a need for greater effort to reach younger consumers in Taiwan. Promotion, packaging and product all remain key areas the company can address to expand its appeal to...

  • Alcoholic Drink
  • Spirits
  • Taiwan
  • Demand
  • Kinmen Kaoliang Liquor Inc
  • DRINKS WINE & SPIRITS CO LTD
  • STRATEGIC DIRECTION

Drinks Wine & Spirits faces the need to differentiate itself from mass-market retailers. The company is likely to broaden its focus and range and raise the quality of its offerings, whilst maintaining appealing prices in the mid-priced to premium segments. The company also faces changing consumer expectations in terms of the retail environment....

  • Alcoholic Drink
  • Spirits
  • Taiwan
  • Demand
  • Market Competition
  • Alcoholic Beverages Categories Market Share, 2016
  • Alcoholic Beverages Consumption Volume & Growth by Category, 2015-16

Taiwan Beer and Cider Market Insights 2017 Summary GlobalData’s Taiwan Beer and Cider Market Insights 2017 report provides a complete overview of the Taiwan beer and cider industry structure offering a comprehensive insight into historical background trends, 2016 performance and 2017 outlook. Scope Covering...

  • Alcoholic Drink
  • Taiwan
  • Market Segment
  • Market Size
  • Heineken N.V.
  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW
  • Duty Levies on Alcoholic Drinks 2017

Cider/perry witnessed the fastest total volume growth compared to other alcoholic drinks, albeit growing from a small base. The category is largely driven by marketing and promotional efforts and bulk of the sales is generated through convenience stores. Purchases are usually made on impulse when consumers are tempted by attractive packaging...

  • Alcoholic Drink
  • Cider
  • Taiwan
  • Demand
  • Trade
  • November 2015
  • Passport 2

Tsingtao Brewery Corp Taiwan aims to strengthen its brand as a local beer through importing foreign brewery technology and equipment. Because the Taiwanese government protects Taiwan Tobacco & Liquor Corp’s historical brand name, Tsingtao Brewery Corp is prohibited from changing its brand name and has to mark "Taiwan" on the packaging. The...

  • Alcoholic Drink
  • Taiwan
  • Demand
  • Forecast
  • Tsingtao Brewery Company Limited
  • Duty Levies on Alcoholic Drinks 2017
  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW

Consumers are increasingly trading up to imported lager as a result of increased marketing efforts, such as media promotions and price discounting, as well as higher spending power. For example, convenience store FamilyMart created the imported beer festival during the summer to attract consumers and boost sales. The strategic locations of...

  • Alcoholic Drink
  • Beer
  • Lager
  • Taiwan
  • Demand
  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW
  • Duty Levies on Alcoholic Drinks 2017

Total volume sales of wine recorded healthy growth in 2017. With higher education, globalisation and more well-travelled consumers, wine drinking is no longer just for wealthy businessmen. Rising demand for wine can be attributed to females, as well as younger consumers between 20 to 40 years of age. Drinking wine is perceived to be part of...

  • Alcoholic Drink
  • Wine
  • Taiwan
  • Demand
  • Trade
  • Duty Levies on Alcoholic Drinks 2017
  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW

RTDs/high-strength premixes witnessed improved total volume growth in 2017 compared to the review period’s overall performance. It began to display positive growth towards the end of the review period after years of decline. This can be somewhat attributed to the rising interest of cider over the review period. Although RTDs competes for sales...

  • Alcoholic Drink
  • Beverage
  • Taiwan
  • Demand
  • Trade
  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW
  • KINMEN KAOLIANG LIQUOR INC IN ALCOHOLIC DRINKS (TAIWAN)

Some companies in Taiwan have begun repositioning their products and brands to reach younger consumers. Spirits, once more associated with older and wealthier male consumers in Taiwan, have begun to have greater appeal amongst younger consumers through a more modern image and more affordable pricing. Euromonitor International’s Spirits...

  • Alcoholic Drink
  • Spirits
  • Taiwan
  • Demand
  • Trade
  • Duty Levies on Alcoholic Drinks 2017
  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW

Spirits, particularly long-established ones such as brandy, cognac and whiskies, are generally associated with older and wealthy male consumers. However, with an ageing population and increased spending power of young adults, many players are engaging in marketing and promotional efforts to attract younger consumers to boost sales, such as...

  • Alcoholic Drink
  • Spirits
  • Whisky
  • Taiwan
  • Demand

Wine in Taiwan

800 912 710
  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW
  • TAIWAN TOBACCO & LIQUOR CORP IN ALCOHOLIC DRINKS (TAIWAN)

The total volume growth of wine increased in 2016, outperforming the previous year. Healthy volume growth was supported by growing appreciation of wine. The number of people who enjoy wine on a regular basis whilst dining continues to grow. Euromonitor International’s Wine in Taiwan report offers a comprehensive guide to the size and...

  • Alcoholic Drink
  • Wine
  • Taiwan
  • Demand
  • Trade

Beer in Taiwan

800 912 710
  • ALCOHOLIC DRINKS IN TAIWAN - INDUSTRY OVERVIEW
  • TAIWAN TOBACCO & LIQUOR CORP IN ALCOHOLIC DRINKS (TAIWAN)

Healthy growth in volume sales of lager drove the overall performance of beer in 2016. Several key factors were responsible for this. The fascination of Taiwanese consumers with Korean trends encouraged a greater beer drinking culture amongst younger consumers. The summer of 2016 was especially long and hot by Taiwanese standards. There was...

  • Alcoholic Drink
  • Beer
  • Taiwan
  • Demand
  • Taiwan Tobacco & Liquor Corp
  • Summary 2
  • TAIWAN TOBACCO & LIQUOR CORP

The company' s core products include cigarettes and alcoholic drinks.

  • Alcoholic Drink
  • Taiwan
  • Market Competition
  • Supply
  • Taiwan Tobacco & Liquor Corp
  • Declining Numbers of Business and Gifting Occasions Are Set To Dampen Future Sales

The ongoing stickiness in the overall economic environment will also discourage consumers from spending their increasingly limited disposable incomes, preferring more affordable alcoholic drinks, such as wine, than more expensive premium options, including fine wines/ champagne

  • Alcoholic Drink
  • Wine
  • Taiwan
  • Demand

Mainstream beer saw an increase of ##% and held ##% of the market.

  • Alcoholic Drink
  • Beer
  • Taiwan
  • Demand
  • 3.2 ORGANIZATION

Tobacco Company Profile - TTLC Summary "Tobacco Company Profile - TTLC", is an analytical company report by GlobalData that provides extensive and highly detailed current and future market trends in the cigarette market. It covers market size and structure along with per capita and overall consumption. Additionally,...

  • Alcoholic Drink
  • Cigarette
  • Tobacco
  • Taiwan
  • Trade
  • 8 Taiwan Tobacco & Liquor Corporation - Business Analysis
  • Taiwan Tobacco & Liquor Corporation - Company Overview

The Liquor division produces and markets alcoholic beverages except beer.

  • Alcoholic Drink
  • Spirits
  • Tobacco
  • Taiwan
  • Company