20 reports

  • WEINKELLEREI LENZ MOSER AG IN ALCOHOLIC DRINKS (AUSTRIA)
  • JOHANN KATTUS GMBH IN ALCOHOLIC DRINKS (AUSTRIA)

Alcoholic drinks posted a stable performance in terms of volume in 2017. Due to its being a highly fragmented overall market, only cider/perry was able to see positive total volume growth, with stagnating volume growth in beer. Spirits, wine and RTDs/high-strength premixes all saw negative volume growth. Both the off-trade and on-trade registered...

  • Alcoholic Drink
  • Cider
  • Austria
  • Demand
  • Trade
  • June 2017
  • interviews

Johann Kattus is a domestic company which is focusing on the expansion and optimisation of its product range in order to appeal to a broad consumer group. It puts great emphasis on its long history and tradition, high-quality products and innovation in order to appeal to Austrian consumers who value premium domestic products. The company is...

  • Alcoholic Drink
  • Sparkling Wine
  • Austria
  • Demand
  • interviews
  • BACARDI-MARTINI AUSTRIA GMBH

Bacardi-Martini Austria is expected to continue to follow the strategic direction of its parent company Bacardi Ltd. It focuses on leading global brands, and continues to invest heavily in marketing and distribution in order to create a strong competitive edge and build consumer awareness. Euromonitor International Local Company Profiles...

  • Alcoholic Drink
  • Austria
  • Demand
  • Forecast
  • Bacardi Limited
  • June 2017
  • interviews

Over the forecast period Weinkellerei Lenz Moser is expected to maintain its “made in Austria” seal as a unique selling point to appeal to Austrian consumers, who greatly appreciate high-quality domestic products. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken...

  • Alcoholic Drink
  • Wine
  • Austria
  • Market Competition
  • Weinkellerei Lenz Moser Aktiengesellschaft
  • BRAU-UNION ÖSTERREICH AG

The core business of Brau-Union Österreich is the production and distribution of non-alcoholic and alcoholic beverages (predominantly beer and cider/ perry).

  • Alcoholic Drink
  • Beer
  • Beverage
  • Austria
  • Heineken N.V.
  • interviews
  • Passport 2

Pernod Ricard Austria is expected to continue to focus on offering premium quality spirits over the forecast period in order to meet the consumer demand for premium products, and thus move up to the leading position in spirits. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction...

  • Alcoholic Drink
  • Spirits
  • Austria
  • Forecast
  • Pernod Ricard SA
  • Alcoholic Beverages Categories Market Share, 2016
  • Beer volume drove growth of Alcoholic Drinks market

Austria Beer and Cider Market Insights 2017 Summary GlobalData’s Austria Beer and Cider Market Insights 2017 report provides a complete overview of the Austria beer and cider industry structure offering a comprehensive insight into historical background trends, 2016 performance and 2017 outlook. Scope Covering...

  • Alcoholic Drink
  • Austria
  • Brau Union AG
  • BRAU UNION OSTERREICH AKTIENGESELLSCHAFT
  • Heineken N.V.
  • KEY FACTS
  • COMPETITIVE POSITIONING

Top Spirit Handels & Verkaufsgesellschaft is expected to continue to focus on its strategy of introducing new international brands in the Austrian alcoholic drinks market in order to cater to the increasing demand for international and premium brands in both spirits and wine in Austria over the forecast period. After losing some of its imported...

  • Alcoholic Drink
  • Spirits
  • Austria
  • Market Competition
  • William Grant & Sons Ltd.
  • Demand for Lighter and Refreshing and More Unisex Products Continues To Be Seen
  • Highly Fragmented Market With An Abundance of Producers and Brands

Cider/perry continued to profit from growing consumer demand for light and refreshing alcoholic drinks in 2017. With the ongoing influence of the health and wellness trend, Austrians increasingly opted to take in less alcohol on a daily basis. Cider/perry was able to profit from this, amongst other factors in 2017. Another important growth...

  • Alcoholic Drink
  • Cider
  • Austria
  • Demand
  • Trade
  • Demand for Lighter and Refreshing and More Unisex Products Continues To Be Seen
  • Food/drink/tobacco Specialists and Internet Retailing on the Rise

RTDs/high-strength premixes had a rather negative connotation in the past, as they were perceived as alcoholic drinks that attract young adolescents and many people argued these should be banned. Even though demand for such products prevailed due to the trend towards using such drinks by adults for mixing cocktails, many consumers refrained...

  • Alcoholic Drink
  • Beverage
  • Austria
  • Demand
  • Trade

Wine in Austria

800 912 710
  • Competitive Positioning
  • Demand for Lighter and Refreshing and More Unisex Products Continues To Be Seen

Wine continued to suffer from high saturation in 2017. The high number of producers and brands available across Austria led to even the leading producers holding only a small portion of volume sales. In addition to this, products like still light grape wine, especially red and white wine as well as fortified wine and vermouth, are increasingly...

  • Alcoholic Drink
  • Wine
  • Austria
  • Demand
  • Trade
  • Demand for Lighter and Refreshing and More Unisex Products Continues To Be Seen
  • interviews

Spirits was influenced by the ongoing health and wellness trend in 2017. With growing health concerns, many consumers opted to drink less alcohol on a daily basis. This resulted in many consumers focusing on more premium products but therefore preserving these and drinking them on special occasions. They also focused on giving such products...

  • Alcoholic Drink
  • Spirits
  • Austria
  • Demand
  • Trade

Beer in Austria

800 912 710
  • LIST OF CONTENTS AND TABLES
  • Demand for Lighter and Refreshing and More Unisex Products Continues To Be Seen

In spite of the rather moderate volume growth registered in 2017, beer remained very dynamic with an abundance of new product launches and innovations. The main factor that contributed to this was the general consumer focus on reducing their daily intake of alcohol in order to lead healthier lifestyles. This is closely related to the general...

  • Alcoholic Drink
  • Beer
  • Lager
  • Austria
  • Demand
  • Category Definitions

Table ##: Volume share of Austria in the global and Western Europe Spirits sector, 2011-2021 ##. ##.

  • Alcoholic Drink
  • Austria
  • Market Size
  • Bacardi Limited
  • Diageo plc

Beer in Norway (2018) Beer in Portugal (2018) Beer in Sweden (2018) Beer in Switzerland (2018) Beer in Turkey (2018) Beer in UK (2018) Western Europe - All Markets Global - All Markets Alcoholic drinks - Western Europe SUBSCRIPTION BY INDUSTRY: Alcoholic drinks -

  • Alcoholic Drink
  • Beer
  • Austria
  • Market Shares
  • Market Size

Western Europe - All Markets Global - All Markets Alcoholic drinks - Western Europe About our process A report generated by Mintel Market Sizes is designed to provide instant preliminary market research.

  • Alcoholic Drink
  • Austria
  • Market Size
  • Sektkellerei GmbH
  • Weinkellerei Lenz Moser Aktiengesellschaft

Japanese distlilled alcoholic beverage produced from ingredients such as barley or sweet potatoes or rice or OTHER GRAINS.

  • Alcoholic Drink
  • Austria
  • Bacardi Limited
  • Pernod Ricard SA
  • Remy Coitreau Group

Western Europe - All Markets Global - All Markets Alcoholic drinks - Western Europe Subscription by Industry: Alcoholic drinks - Global Alcoholic drinks - Europe About our process A report generated by Mintel Market Sizes is designed to provide i

  • Alcoholic Drink
  • Austria
  • Bacardi Limited
  • Diageo plc
  • Nielsen Co.

Key Findings - Beer accounted for more than ##% of all alcoholic beverages, which was similar to the previous year. - Imported brands accounted for just ##% of total Austrian beer consumption and increased by just over ##% in 2015. - Consumers increasingly choose beer produ

  • Alcoholic Drink
  • Beer
  • Austria
  • Demand

Market Definition The market data includes gin, geneva, liqueurs, cordials, rum, tafia, bourbon, scotch, blended and other whiskeys, vodka, rectified spirit, concentrates of alcoholic beverages, brandy, tequila, liquors and other spirits.

  • Alcoholic Drink
  • Spirits
  • Austria
  • Demand
  • Market Size